September 12, 2017
U.K. optical retailer Specsavers is using digital outdoor media to reference topical, up-to-the minute news stories and trending gossip in a campaign reminding people of the importance of getting their eyes tested.
January 04, 2016
Specsavers' "Should have gone to Specsavers" gag has been running for so many years it ought to be wearing thin -- but it isn't, especially when the brand enlists the likes of comedy legend John Cleese to star in in its spots.
November 21, 2013
U.K. optical retailer Specsavers has been running the same someone-can't-see-so-something-outrageous-happens gag for years (see some great example to the right), but it seems to never get old.
October 16, 2011
Gordon Ramsay makes an unexpected appearance in the latest Specsavers spot, directed by Daniel Kleinman. This time, our hapless short-sighted person wanders innocently into a steam-filled sauna. Or is it?.