March 08, 2021
With the U.K. still mostly under lockdown for Easter this year, Cadbury has devised virtual egg hunt that lets people hide an Easter egg "anywhere in the world."
February 22, 2021
Mondelez-owned organic chocolate brand Green & Black's has dropped a new TV spot that's like a David Attenborough nature documentary mashed up with a music video.
September 23, 2020
Isolation among the older generation is likely to spiral as we head into a socially distanced winter of little contact between households.
May 05, 2020
Cadbury celebrates little acts of real-life kindness and generosity during the lockdown period in its latest ad, with the the message that "this doesn't need to end" when quarantine is over.Â
April 21, 2020
A new series of spots by the U.K.'s Nationwide Building Society features real-life people recording messages to their future selves in six months' time, reminding themselves of life during coronavirus lockdown.
March 10, 2020
Cadbury has pulled its U.K. Easter campaign, which featured an older man planning an egg hunt for his grandchildren, in the light of the coronavirus pandemic and the new rules about social distancing.
March 09, 2020
A man becomes the star of his own spectacular light show when an old phone dies in a new U.K. campaign from telecom brand O2.
March 05, 2020
Here's a campaign for International Women's Day that takes a soft approach to reminding people about their sexist behavior—it involves pillows.
January 10, 2020
Real-life retirees have unscripted conversations about life after retirement in a new campaign from the U.K.'s Nationwide Building Society, promoting its mortgage products for those over 55.
December 02, 2019
EasyJet has debuted a new campaign for its newly hatched package holiday business, as it hopes to fill the gap left by the demise of travel company Thomas Cook among European vacationers.Â
October 30, 2019
The latest U.K. spot from Domino's centers on what it calls "JOMO"—the "joy," rather than the "fear," of missing out.Â
October 24, 2019
Cadbury has expanded its campaign around senior loneliness with a pop-up store where customers can pay for their goods with a pledge of a kind deed for an older person.
October 08, 2019
A new branded content series from Cadbury, promoting its Heroes boxed chocolate brand, focuses on the sometimes difficult relationships between parents and their teenagers.
September 18, 2019
U.K. advertisers have been keen to come up with inventive takes on Japanese culture in the run-up to the Rugby World Cup this year taking place in Japan.
September 10, 2019
The latest campaign from Cadbury's Dairy Milk illustrates how neighborly kindness can touch the life of an older person, coming at time when loneliness among seniors is an increasingly topical issue.
June 07, 2019
As D-Day commemorations took place in France this week, the U.K. building society Nationwide has released a stirring spot that calls for a permanent British memorial to fallen soldiers in Normandy.Â
April 29, 2019
You might not recognize the stars of Cadbury's campaign for its first major new chocolate launch in 20 years: but that's a sign that they're not aimed at you.
March 06, 2019
A stunt by Amnesty International shocked families enjoying a day out on London's South Bank by telling them they would have to split up.Â
December 20, 2018
In contrasts to some of the more fanciful Christmas spots coming out of the U.K. this year, Nationwide Building Society keeps it real in its holiday campaign.
November 21, 2018
Domino's gets straight to the point of what everyone is probably thinking in a new social campaign promoting its cheeseburger pizza in the U.K.--the tagline is 'The official food of WTF!'
September 21, 2018
EasyJet's latest brand campaign is almost enough to make plane travel look like an enjoyable experience (even if these days, it's usually anything but).Â
July 16, 2018
Cadbury attempts to inject some offbeat mystique into its Twirl chocolate brand in a new U.K.
June 25, 2018
Canon is appealing to adrenaline junkies in its latest European spot -- it challenged successful Parkour group Storror to attempt a world first by crossing from Europe to Asia by any means possible.
January 11, 2018
Cadbury is focusing on little acts of kindness in its relaunched marketing for Dairy Milk, as revealed in the first work from VCCP since the Mondelez brand appointed it as lead global agency last year.