July 15, 2019
To celebrate National French Fry Day, which took place this weekend on Saturday, July 13, McDonald’s released a series of minimalist, photography-driven ads that show consumers uniting in the act of sharing its fries.
January 15, 2019
A blood bank with low supplies in Chicago could see an uptick in donations thanks to "Blood Line" ads on the city's Red Line trains, the first pro-bono work from We Are Unlimited.
October 06, 2017
McDonald's new campaign for its Buttermilk Crispy Tenders is based around the premise that they're so good, Grandma can get a new lease on life, freed up from having to make homemade ones.
September 06, 2017
For the first seven seconds of this McDonald's ad, two siblings talk over each other as they breathlessly air their greivances to their mother, who is sitting before them on a playground bench. Then, suddenly, they stop.
July 31, 2017
Through New Year's, we'll be counting down the best work of the year in TV/Film/Branded Content, Print/Outdoor/Design and Interactive/Integrated (IX) as our picks of the day.
April 18, 2017
McDonald's is nowhere in its latest campaign, which banks on the social cred of Mindy Kaling, the power of Google, as well as its own reputation as the best place to consume something other than burgers and fries -- Coca-Cola.
January 26, 2017
McDonald's first big work from its new U.S. creative agency puts a modern spin on the 50-year-old Big Mac as the world's largest restaurant chain aims to reinvigorate sales of its iconic sandwich.