Carlsberg: Carlsberg 0.0
January 06, 2021
Heineken had Daniel Craig/James Bond promote its alcohol-free beer last year, and now rival Carlsberg is g
Carlsberg: Welcome back to the pub
July 03, 2020
With pubs and restaurants set to reopen in the U.K. on July 4 after three months of lockdown, Carlsberg is taking the opportunity to celebrate the moment Brits can start meeting friends for a beer again.
Carlsberg: Adopt a Keg
April 24, 2020
Although Denmark has started to lift its lockdown measures by reopening schools and some small businesses, physical distancing measures are still in place—so bars remain closed.
Carlsberg: The Lake
May 22, 2019
Danish beer Carlsberg recently took back its 30-year-old proposition that it's "probably the best beer in the world" in a
Carlsberg: Probably Not the Best Beer in the World
April 16, 2019
For over 30 years, Carlsberg promoted itself as "Probably the best beer in the world" in a now iconic campaign.
The Red Hops Experiment
September 28, 2017
Carlsberg its marking its 25-year association with Premier League soccer club Liverpool FC by creating a beer that it claims is infused with the sounds and "energies" of the club and its fans.
Dead Founder Receives an Invitation From TEDxCopenhagen
August 23, 2017
Carlsberg has turned to its heritage and its original Danish founder for its latest campaign.
The Danish Way
April 20, 2017
What makes the people of Denmark the happiest in the world? Is it their love of the outdoors, their cool Scandi furniture design, their "hygge" - or perhaps their beer?
Breathalyzela
July 01, 2016
The vuvuzela horn is an intermittent favorite at soccer games around the world -- beloved by many, intensely irritating to others. Now Carlsberg has brought it back to Euro 2016 as the tournament reaches the quarter finals, but there's a twist.
Revolution
May 19, 2016
Carlsberg brings a French revolution theme to its "If Carlsberg did..." campaign in a spot promoting its sponsorship of next month's Euro 2016 soccer tournament, which France is hosting.
Beer'd Beauty
October 28, 2015
Earlier this year, Carlsberg Laboratory, the R&D lab of Carlsberg Breweries, launched an unusual brand extension: beauty products.
If Carlsberg Did Kickabouts
August 03, 2015
Having given the "If Carlsberg Made" treatment to supermarkets and
If Carlsberg Did Haircuts
June 23, 2015
In Carlsberg's latest ad in the "If Carlsberg Did" series, we visit a barber shop that apparently represents every guy's dream of getting a haircut.
Erotic Drama
March 11, 2015
Carlsberg gets multicultural and seductive in this campaign out of 72andSunny Amsterdam and production company MacGuffin Films.
If Carlsberg Did Supermarkets
February 17, 2015
One of beer's longest-running slogans, "If Carlsberg Did...", has ben revived by the brand after a four-year break, with a campaign out of 72andSunny Amsterdam.
The Drinking Equation
January 27, 2015
With NewYear in mind Carlsberg decided to warn party goers: If you are planning to drink, take the car out of the equation. Don't drink & Drive
Is It BPL Yet?
May 16, 2014
The Barclays Premier League is over, and possibly no one is more upset than Carlsberg, the official beer sponsor of the event.
Border Football
May 01, 2014
Carlsberg gets in on football fever with a heartwarming stunt via Belgium's Duval Guillaume.
Where Is the Party
June 10, 2013
Carlsberg has teamed up with North Kingdom and Swedish producer and DJ Axwell for Where’s the Party? 2013, an interactive experience which kicks off a music-based camp
Bikers in a Cinema--Best of 2011 PD/OOH #4
September 25, 2011
This Carlsberg stunt, put together in Belgium by Brussels-based agency Duval Guillaume Modem, went viral on YouTube, and took #4 in our OOH Best of 2011 list.
Unbore Mornings
June 05, 2011
The brand mission of Festis, a still drink made by Carlsberg in Sweden, is to 'Unbore' anything.
Unbottle Yourself - Mission #21
March 27, 2011
Carlsberg Sweden teamed with Akestam Holst to get their traditionally reserved countrymen to let their hair down through the new "Unbottled" iPhone and Android app.