November 23, 2020
Foot Locker teamed up with a series of top designers for its "12 Days of Greatness" holiday retail campaign this year, which hinges on the idea that none of them can keep a secret.
February 22, 2019
At a dunk contest, sneaker fans only have eyes for a pair of hot kicks, never mind the athlete wearing them. The shoes glide and stomp their way down the court all by themselves in Foot Locker’s latest spot from BBDO New York.
February 07, 2017
NBA star Russell Westbrook shares some stats about his career in a new spot for Foot Locker promoting its February offers -- but they're not the ones his fans might expect.
December 14, 2016
Through New Year's, we'll be counting down the best work of the year in TV/Film/Branded Content, Print/Outdoor/Design and Interactive/Integrated (IX) as our picks of the day.
November 16, 2016
In this year's "week of greatness" campaign from Foot Locker, three super-successful stars poke fun at themselves as they get philosophical on the subject of greatness, all in very different ways.
August 09, 2016
Foot Locker's excellent use of celebrities in its ads continues, with a new well-scripted spot featuring Draymond Green, NBA vet Horace Grant and Michelle Williams of "Destiny's Child."
June 24, 2016
Ben Simmons, the overwhelming favorite to be the number one pick in this week's NBA draft, starred in two amusingly different versions of a Foot Locker commercial last night during the announcement.
November 18, 2015
Tracy Morgan compares his own "comeback" to Foot Locker's annual "Week of Greatness" in these humorous spots promoting the annual retail event, which kicks off this weekend.
September 24, 2015
Fans of Houston Rockets player James Harden will be rooting for him to lose in this latest outrageous stunt from Foot Locker and BBDO New York.
April 23, 2015
Manny Pacquiao's face-off with Floyd Mayweather Jr. is a little over a week away, but it seems he's still not sure if the fight is on in Foot Locker's latest laffer from BBDO, New York.
November 19, 2014
Sports fans will appreciate the inside jokes in Foot Locker's campaign promoting its "week of greatness" in stores (i.e. the time of year when all the new sneakers come in).
August 13, 2014
Foot Locker's second spot in its "short memory"-themed campaign through BBDO features L.A. Galaxy star Landon Donovan, who seems to have conveniently forgotten being left off the U.S. World Cup soccer team this summer.
April 15, 2014
Foot Locker's fun, dialog-based spots featuring famous athletes gets a worthy new addition, with "No Rings." Created by BBDO New York, the spot promotes gear from Damian Lillard of the Portland Trailblazers.
November 19, 2013
Remember that fateful night of June 28, 1997, when audiences around the world were dishing out $50 in pay-per-view fees to watch "The Sound and the Fury," the much anticipated re-match between Mike Tyson and Evander Holyfield?
August 15, 2013
Who knew the Houston Rockets' James Harden had a soft spot for music? BBDO New York picks another amusing, off-court moment for a basketball player for a new Foot Locker spot.