August 31, 2020
Honda is helping families enjoy the tradition of summer road trips, with the launch of Honda Virtual Adventures with a LIVE virtual tour of Niagara Falls State Park.
May 01, 2020
A new multi-channel marketing campaign for the first-ever 2020 Honda CR-V Hybrid, now available in the U.S., shows how it’s “Fun to Drive, Wherever You Go.” The campaign stars Honda’s first electrified CUV in America, highlighting its fun-to-drive
April 22, 2020
Honda’s new marketing campaign builds on the company's pledge to communities and customers in response to the COVID-19 pandemic by adding meaning to The Power of Dreams during these unprecedented times.
April 08, 2020
Car manufacturers and marketers are certainly at a disadvantage during the coronavirus pandemic. People are practicing social distancing and staying home, and some cities are on complete lockdown.
September 23, 2019
Honda's latest car safety campaign depicts the ripple effect of a collision, and how a crash doesn't just affect the victim, but a host of other people.
December 01, 2018
For the holiday season, Honda used a virtual reality to create a one-of-a-kind winter wonderland in “The Magic Snow Globe,” an interactive world personalized for patients at the Children’s Hospital of Orange County (CHOC Children’s).
November 26, 2018
Children of the ‘80s, rejoice! Voltron, Defender of the Universe, is taking a little break from splitting Robeasts like firewood to fly around the local Honda dealership. A plug-in hybrid is just the thing a hero needs for the holidays.
December 05, 2017
Honda worked with the Pediatric Brain Tumor Foundation to bring an augmented reality surprise to sick kids in hospital over the holidays in its latest campaign via RPA.
March 31, 2017
Honda has brought innovation -- and emotion -- to the steering wheel with the introduction of "Horn Emojis," what it dubs as a "driver-to-drive communication system that offers a full range of expressive horn sounds connected to a few familiar f
February 27, 2017
A new pan-European spot promoting Honda's remodeled Civic stars Imogen Horrocks, a real-life rock climber and member of Team Great Britain, making an epic rock climb -- but if you look closely, you'll notice that the steep and tricky hurdles of th
February 07, 2017
Honda and agency-of-record RPA have once again tapped visual effects guru Pes to create an ad -- but this time the artist is using live action, rather than the stop-motion technique for which he is known.
December 19, 2016
Honda has created a virtual reality experience for sick children at the Children's Hospital of Orange County (CHOC) that lets them taste the magic of the holiday season from their hospital beds.
December 05, 2016
You might not think of Honda as a badass car marque, but in its latest spot, the brand highlights the more aggressive styling of its new Civic Hatchback, emphasizing that it was "made mean."