March 26, 2021
A new global campaign from Mercedes-Benz celebrates harnessing the power of the wind, something that the brand, in designing cars, has traditionally fought.
September 25, 2020
It's unusual, but not unheard of, for a car ad not to feature a single motor vehicle. But a new spot from Mercedes-Benz in Europe features a particularly unusual metaphor for a safety feature.
December 02, 2019
Mercedes-Benz is targeting a young audience with a campaign to promote its first electric SUV, the EQC that features Grammy award-winning singer The Weeknd.
May 10, 2019
Buying a sporty car has always been thought of as the emblem of a mid-life crisis. But in a new global campaign by Mercedes-Benz, promoting its CLA Coupé, the epiphany comes when a jaded thirty-something guy meets a teenage version of himself.
March 07, 2019
Mercedes-Benz is delving into its past for International Women's Day with a cinematic global spot that recreates a pioneering journey made by Bertha Benz, wife of founder Carl Benz.
December 04, 2018
A teenage girl refuses to watch her mother compete in a triathlon in a new film promoting Mercedes-Benz's new GLE SUV--but it's not until later in the film that we find out why.
November 22, 2016
Mercedes is aiming to build a more emotional connection with its customers in its latest spot, a romantic winter's tale in which a teenage boy is determined to make his movie date with his girlfriend, despite a blizzard raging outside.
August 25, 2016
As the U.S. Open tennis tournament nears, Mercedes-Benz is teaming with one of the game's all-time greats in a humorous ad campaign. "Timeless" features the Mercedes SL and Roger Federer -- in multiple forms.
January 15, 2015
You might expect and explosion of gloss, pomp and self-involvement when you merge fashion with cars, but this film from Mercedes, to promote its sponsorship of Berlin Fashion Week, is everything but.
February 28, 2014
Mercedes-Benz exclusively developed a unique surfboard for legendary big wave rider Garrett McNamara's quest to break his own world record in NazarÃ©.
February 04, 2014
The definitely dating, maybe engaged celebrity couple Diane Kruger and Joshua Jackson recently took what could have been a roadtrip to hell, courtesy of Mercedes-Benz.
September 25, 2013
When you move a chicken around, it doesn't move its head -- mostly because it lacks the same ocular system that humans do, which lets us see objects in a stationary way even if our bodies move.