March 27, 2018
Caps are crowns and a concrete jungle is the kingdom in New Era's new campaign, the hatmaker's first from 72andSunny. Timed to coincide with the start of Major League Baseball season, "We Who Reign" debuts on Thursday.
May 22, 2012
What would Nick Offerman do for a Chicago Cubs World Series Win? Turns out he would give up deep dish pizza, take a dip in Lake Michigan in December, and many, many other things.
April 08, 2012
The Brooklyn Brothers and New Era have retired Alec Baldwin and John Krasinski for a new rivalry, this time, one that takes place within the same city of Chicago.
September 21, 2011
In the final chapter of John Krasinski and Alec Baldwin's New Era showdown from The Brooklyn Brothers (who, coincidentally, happen to be celebrating their 10th birthday today) the competition heats up with threats of deportation and a very serious
August 28, 2011
In The Brooklyn Brothers' latest episode of New Era's famous fan showdown, directed by Bryan Buckley, Alec Baldwin attempts to John Krasinski, along with everyone at Fenway cry, to incendiary effect.
April 07, 2011
Cap giant and official MLB headwear supplier New Era and The Brooklyn Brothers explore the depths of the rivalry between the Boston Red Sox and the New York Yankees through two famous fans, John Krasinski and Alec Baldwin.