February 04, 2015
This year, we were wondering how Newcastle and Droga5 N.Y. could top the "If We Made It" Super Bowl push from 2014, but then they really delivered by crashing the big game, along with 36 other advertisers with its Band of Brands ad.
January 27, 2015
So here it is. Newcastle Brown Ale has unveiled its "Band of Brands" ad, featuring a whopping 37 different marketers, including Match.com, Lee jeans, Sharper Image, McClures Pickles and Las Vegas Tourism.
January 21, 2015
Newcastle released the latest tease for its Super Bowl Band of Brands local Super Bowl ad, which promises to include other brands in its big shill -- as long as they help pay for it.
January 12, 2015
Through New Year's, we'll be counting down the best work of the year in TV/Film/Branded Content, Print/Outdoor/Design and Interactive/Integrated (IX) as our picks of the day. At No.
January 07, 2015
So Newcastle doesn't come right out and say it, but it's clear from this new ad that the brand is crashing Doritos' popular "Crash the Super Bowl" contest in order to get its name out during Big Game season in this new ad via Droga5 New York.
January 07, 2015
So Newcastle doesn't come right out and say it, but it's clear from this new ad that the brand is crashing Doritos' popular "Crash the Super Bowl" contest in order to get its name out during Big Game season in this new ad via Droga5 New York.
August 20, 2014
Newcastle Brown Ale poikes hilarious fun at user-generated content in its latest campaign, which asks consumers to send in their most boring, mediocre photos to be turned into ads.
July 01, 2014
Last week, Newcastle and Stephen Merchant schooled us on how much better life would have been had Britain won th
March 21, 2013
Tradition and heritage have long been the two pillars supporting overblown beer advertising.
March 20, 2013
Tradition and heritage have long been the two pillars supporting overblown beer advertising.
March 20, 2013
Tradition and heritage have long been the two pillars supporting overblown beer advertising.
March 20, 2013
Tradition and heritage have long been the two pillars supporting overblown beer advertising.
March 20, 2013
Tradition and heritage have long been the two pillars supporting overblown beer advertising.
March 20, 2013
Tradition and heritage have long been the two pillars supporting overblown beer advertising.
April 12, 2012
Droga5 continues its "No Bollocks" campaign for Newcastle beer, making fun of beer advertising's most tired plot devices, from the "brewmaster's ha