An Omnichannel approach for Walmart’s Back to School shopping event
March 30, 2021
Behind Black Friday and Cyber Monday, Walmart sees the bulk of its annual revenue from one of the biggest shopping events of the year: Back to School.
Walmart: Different Kind of Membership
September 10, 2020
Walmart will launch its biggest campaign of the year with a 60-second anthem spot on NBC’s "Thursday Night Football" opener from new agency Deutsch to back Walmart+, a new membership program rolling out Sept. 15 to take on Amazon Prime.
Walmart: Hearts of Magic
May 22, 2020
Walmart has turned a poem penned by a department manager at a San Tan Valley, Arizona, store into a video it’s publishing across Twitter,
Walmart: Out of this world convenience (Super Bowl LIV)
January 30, 2020
Walmart will air its first Super Bowl commercial–a super-charged version of last year’s pre-game ad about the convenience of curbside pickup of online orders–as it defends itself against increasingly aggressive Amazon.
Walmart: Cars
January 07, 2019
Walmart is launching the first national campaign for its online Grocery Pickup service during the Golden Globe Awards on NBC Sunday night with two 60-second and two 30-second spots.
The Walmart Box Nancy Meyers
March 05, 2018
The Walmart Box Dee Rees
March 05, 2018
Oscars Ads (Melissa McCarthy)
March 05, 2018
The 90th Academy Awards leaned hard into diversity Sunday night on stage.
Many Chairs. One Table
August 24, 2017
Walmart wants to give everyone a seat at the table in a new ad that arrives amid racial controversy stemming from violence in Charlottesville and President Donald Trump's reaction to it.
Heroes
July 06, 2017
Walmart goes back to school with DC Comics superheroes Batman, Wonder Woman and Superman, along with background vocals from Whitesnake in an ad breaking today from Saatchi & Saatchi, New York.
The Gift
February 27, 2017
The Gift
February 22, 2017
Banana Towns
February 22, 2017
Walmart will premier three spots by top Hollywood directors including Seth Rogen during this Sunday's Academy Awards, as part of its first-ever sponsorship of the event.
Holiday Hypnosis
December 19, 2016
Walmart helps adults feel like little kids again at Christmas in this heartwarming stunt, in which it employs a hypnotist to help them forget how stressful the holidays can be for adults.
Freak Out
November 17, 2016
Walmart has chosen some iconic music tracks to lend an upbeat feel to its holiday ads this year.
The Man
November 17, 2016
Here's to the Weeknight
October 03, 2016
Own the First Day
August 19, 2016
Walmart is definitely appealing to parents who were '80s teens with this back-to-school spot featuring kids rocking out to Whitesnake's "Here I Go Again."
More American Jobs - Made in America With Walmart
August 05, 2016
Walmart gets down to work with a gritty spot debuting during tonight's Olympics Opening Ceremony.
To Give or to Get
December 07, 2015
John Lewis's Christmas ad of 2011, The Long Wait, was all about a kid who couldn't wait to give someone else a gift at C
Greenlight a Vet
November 11, 2015
For Veterans Day this year, Walmart is asking citizens of the U.S. to show their support for our country's military heroes by making one slight change to their homes or offices -- switching out one of their lights with a green bulb.
Holiday Satchel
November 06, 2015
Comedian Craig Robinson entertains Walmart shoppers with some new versions of classic Christmas songs in the retailer's holiday campaign.
Walmart Commercial
July 10, 2015
The brief was to show an association between the Walmart brand and joy.
Walmart: The Sleepover (SPEC)
April 02, 2015
Walmart partners with Airbnb to make one of America's most secret fantasies come true (SPEC).