February 04, 2021
Bacardi has remade the Miami Sound Machine classic "Conga" with crowdsourced fan submissions for its latest integrated campaign, which includes a 30-second spot airing in the Super Bowl pre- and post-game.
January 11, 2021
Volkswagen of America is launching its first set of TV commercials for its upcoming ID4 battery-electric compact crossover that aims to drive home the company's message of delivering electric mobility to the millions, instead of just the millionai
December 08, 2020
Everyone agrees, 2020 has been a tough year, but OPPO, one of the world’s leading smart device manufacturers and innovators, believes there is also some good to take away. “2020? The worst...
October 19, 2020
Although summer is now behind us, Mtn Dew is banking on the fact that we still need some ice cold refreshment in our lives with its first-ever single and a pair of new spots highlighting our suffering when we just can’t cool down.
Best of 2019: P&G goes from ‘The Talk’ to ‘The Look’ to illustrate the unconscious bias that plagues black men
June 26, 2019
On Creativity through New Year’s, we’ll be revisiting some of the brand ideas and campaigns that made 2019—and the last decade. Check back on AdAge.com on January 1 for the full lists. Best of 2019
March 28, 2019
The Palms Casino Resort in Las Vegas is undergoing a $690 million renovation, including a new entertainment area called KAOS, featuring residencies from a slew of musicians.
November 07, 2018
For kids, the Christmas season is a time of anticipation, but perhaps, also one of many worries: What should I put on my wish list? Should I stay up till midnight? Was I good enough to deserve more than coal?
July 10, 2018
It's been 25 years since the California Milk Processing Board started asking consumers if they "Got Milk?" Now the tagline is fully in the hands of a new agency, and a rebranding of the campaign repositions the question away from a fear of missing
August 04, 2016
Black comedy might not seem like the obvious place to start when encouraging organ donation, but a new campaign from Donate Life from The Martin Agency takes this route and does it brilliantly.
March 21, 2016
Through New Year's, we'll be counting down the best work of the year in TV/Film/Branded Content, Print/Outdoor/Design and Interactive/Integrated (IX) as our picks of the day.
January 27, 2016
Kendrick Lamar, who is nominated for 11 Grammy awards, returns to his hometown of Compton, California in this spot for the Grammys -- but he's not realy the star of the ad.
October 07, 2014
Having yesterday announced to the world that it's splitting itself in two, HP has kicked off an integrated campaign that uses the story of a boy and his lost pet iguana to show off its product range.
April 30, 2014
Burger King and David have debuted a new, documentary style film that chronicles the rise and fall of the chain's famous fowl -- the subservient chicken, in the latest release from the advertiser's new integrated campaign.