Tide: Turn to Cold
March 30, 2021
Tide is launching an ambitious environmentally driven campaign to get people to wash clothes in cold water, enlisting rapper Ice-T and retired pro wrestler “Stone Cold” Steve Austin behind an unusual big-budget ad effort to change habits rather th
Squarespace debuts first international campaign with the help of some unlikely advisors
March 24, 2021
Website-building platform Squarespace has long positioned itself as the easiest, best option for entrepreneurs looking to create an online presence.
Terminix pokes fun at people's extreme (and pathetic) attempts to eradicate pests
March 23, 2021
Terminix is taking a humorous approach to pest control in its new campaign, the first work by the newly-appointed Martin Agency.
Tide: Jason Alexander Hoodie
January 28, 2021
For the fourth time in five years, it’s a Tide ad in the Super Bowl. And has been the norm of late, it’s a small-screen star, not a football star leading the lineup.
Mtn Dew: Garage Fridge/Every Time
October 19, 2020
Although summer is now behind us, Mtn Dew is banking on the fact that we still need some ice cold refreshment in our lives with its first-ever single and a pair of new spots highlighting our suffering when we just can’t cool down.
Nissan: Heisman House
September 11, 2020
Nissan—which for years has relied on college football—is shifting a significant portion of its media to the National Football League in the latest sign of how the coronavirus is upending brand marketing calendars.
Swedish Song
June 30, 2020
Klarna, the Swedish fintech brand, is highlighting its Swedish origins in its first major U.S. brand campaign, a series of absurdist comedy-style spots from new agency Mirimar.
Duluth Trading Co: The Wayforgers
April 22, 2020
A bold new campaign for clothing retailer Duluth Trading Company celebrates the achievements of real-life, "wayforging" women.
Jeweler’s Mutual: Jewelry Obsessed
January 02, 2020
There are plenty of options for insurance these days, and big campaigns spend years telling potential customers about all-in-one packages and one-stop shopping. But sometimes, the best results come from obsessive expertise.
Folgers: The Best Part of Waking Up (2019)
December 19, 2019
Folgers Coffee’s new campaign is such a departure for the brand that it begs the question: Is this really from Folgers or is it a spoof?
The first TV campaign for Thinx imagines a world where guys have periods
October 03, 2019
"Period-proof" underwear brand Thinx is launching its first-ever TV campaign across the U.S. with a spot that imagines a world in which men have periods too.
Old Spice: Never Let a Friend Lose his Swagger
July 24, 2019
Old Spice is following a host of competitors and Procter & Gamble Co. sibling Gillette with ads that aim to make its customers better men—albeit with a liberal dose of over-the-top irony from Wieden & Kennedy.
Cardi B sports some really talented fingernails in Reebok's weird ad
July 16, 2019
Reebok is running full-steam ahead under new top marketer Matt Blonder, debuting the latest spot from its “Sport the Unexpected” campaign.
Twinings: From 1706 & Beyond
April 24, 2019
Thomas Twining stars in fresh ads for teas, taking credit for creating new blends being sold nearly 300 years after his death.
AT&T: The Shot
November 28, 2018
AT&T turns a feelgood basketball film into a creepy sci-fi thriller in an instant in its latest cinema ad.
NFL: Heaping Cup
October 23, 2018
Seems as if sports brands and broadcasters are getting nostalgic these days.
Hedge
August 29, 2018
While the message of Buffalo Wild Wings' newest campaign is far from new--it's a place to watch football--the wings, beer, sports chain is using a bit of a new approach to promote itself.
Tough as Chuck Norris
August 15, 2018
Toyota's new spot features action film and martial arts legend Chuck Norris -- but alas, we see not one of his signature kicks
GameDay Morning - Sunrise
August 10, 2018
Football is as popular a TV staple as ever, but the NFL fields so many shows that each needs some differentiation, and a reminder of when to actually tune in. New spots for three NFL properties do just that.
Pullups
July 13, 2018
Planet Fitness continues to position itself as the gym that doesn't judge in a pair of new comedic ads featuring the kinds of people
Sympathy for the Grumps
May 15, 2018
We all come across grumpy, mean people-- the parking attendant who lies in wait to fine you, the government office employee who makes you go to the back of the line, the woman at work who steals your yogurt deliberately.
Chair
May 14, 2018
Funnyman Nick Offerman ("Parks and Recreation," "The Founder") doesn't really have to say much to make a point, evident in his 45-minute long
The Greatest Night of Our Terrible Lives
May 01, 2018
Great art comes from great pain. Or, at least, we can hope.
