Ad Council: No Extra Life
September 16, 2020
Modern video games are an exercise in patience and muscle memory. Make a mistake and characters die, but all it takes is a simple reload to keep the story moving.
Protect Our Winters: Common Ground
September 02, 2020
Ask any European what they like about the United States and their answer—at least these days—will always be about the great outdoors.
NextGen Personal Finance: Shady Sam
March 15, 2019
Financial regulations in America are skewed toward those who have money to lend, rather than those who need to borrow it. This imbalance lets unscrupulous lenders gouge customers who have no other options for access to cash.
ESPN: Finale of Everything
January 04, 2019
An obsession can be identified not by the repetition of a single activity but by the number of other activities it hedges out. By that metric, there are millions of people obsessed with college football.
MSNBC: Never Stop Asking
July 01, 2018
In a world where “fake news” is a rallying cry for some, Rachel Maddow finds power in always asking questions — smart questions, insightful questions, brave questions, penetrating questions — to get to the truth behind the news.
Corian Design: The Art of Resilience
June 01, 2018
A demo video of a new solid-surface technology targeted toward B2B customers – sexy, right? No, really, it’s pretty damn sexy.
Marpac: Competitive Sleeping League Championship
March 01, 2018
To help market Marpac's sleep tools, McKinney teamed up with CollegeHumor to present the 2018 Competitive Sleeping League Championship, a four-hour extravaganza livestreamed on Facebook.
Sherwin-Williams: Donate Your Color Case Study
May 01, 2017
In May of 2017, Sherwin-Williams issued a challenge to easily and temporarily remove color from social media photos, web browsers and personal websites.
Safari
March 13, 2017
Paint brand Sherwin-Williams performs a clever feat of animation by turning color chips into animals in its latest spot.
Graduation Parties
August 22, 2016
It's back-to-school time -- but, according to the U.S. Department of Education, more than 29 million American adults do not have a high school diploma.
Ad Council: Finish Your Diploma
August 01, 2016
Almost 30 percent of adults living on or below the federal poverty line don't have a high school diploma. To help turn that around, we pair real-life success stories with information about free local adult education classes.
Samsung: Right at Home
May 01, 2016
Dax Shepard and Kristen Bell prepare for a last-minute dinner party and avert a natural (baby-size) disaster with Samsung in the kitchen and laundry room. Their shenanigans are equal parts entertaining and successful.
Emerald
March 12, 2015
McKinney's first work for Sherwin-Williams' premium performance paint, Emerald, is not only a gloriously surreal explosion of color inspired by fine art, it was created using an artistic process in itself.
Rent a Gingerbread House for the Holidays
December 11, 2014
No need to stress about holiday lodging when for up to $20 per night, McKinney is renting out virtual gingerbread houses as part of its holiday card this year.
How Far Am I from Sharks Right Now
August 11, 2014
If sharks really freak you out, Travelocity can help.
Beercade
February 11, 2013
McKinney has created what it calls "possibly the first ever beer-dispensing arcade game" for client Big Boss Brewing Company.
Eggsical
August 28, 2012
Who says eggs are just for breakfast? Not Subway, which debuts this almost unbearably cute spot out of McKinney, starring our friend the egg, who wakes up with a new lease on life, realizing that his day doesn't necessarily have to end at dawn.
The Mezamashii Run Project
June 18, 2012
Why spend money on an ad campaign to get people to try on your running shoes when you can just send them the shoes? Mizuno goes the 'try it and you'll love it' way with The Mezamashii Project.
The Mezamashii Run Project - Spot
June 18, 2012
Why spend money on an ad campaign to get people to try on your running shoes when you can just send them the shoes? Mizuno goes the 'try it and you'll love it' way with The Mezamashii Project.
Boot or Bust
July 13, 2011
McKinney's new campaign for PC maker Lenovo asks what your laptop would do if it had only seconds to boot up? And it takes a laptop on a parachute jump just to see.
Ice Cream
May 10, 2010
Sherwin-Williams and McKinney launched a new integrated campaign "Color Chips," which depicts a whimsical world populated by paint chip creatures and environments, in spots directed by Buck N.Y.
Birdhouse
May 10, 2010
Sherwin-Williams and McKinney launched a new integrated campaign "Color Chips," which depicts a whimsical world populated by paint chip creatures and environments, in spots directed by Buck N.Y.