October 19, 2020
With the election already in full swing, Equality California, the nation’s largest statewide LGBTQ+ civil rights organization, and its Nevada-based affiliate Silver State Equality, have partnered with agency RPA to create a PSA featuring actor and
October 06, 2020
This National Noodle Day, brands are getting creative to get on people’s minds and into their stomachs. First up, Kraft Mac & Cheese is turning up the heat, not with its food, but with its marketing.
September 10, 2020
Walmart will launch its biggest campaign of the year with a 60-second anthem spot on NBC’s "Thursday Night Football" opener from new agency Deutsch to back Walmart+, a new membership program rolling out Sept. 15 to take on Amazon Prime.
January 09, 2020
The Farmers Insurance jingle is a chorus that signals imminent disaster. Anyone who hears that “Bum ba-dum bum bum bum bum” is about to witness a (probably dangerous) catastrophe—though everything will turn out alright in the end.
July 24, 2019
Old Spice is following a host of competitors and Procter & Gamble Co. sibling Gillette with ads that aim to make its customers better men—albeit with a liberal dose of over-the-top irony from Wieden & Kennedy.
May 02, 2019
The University of Phoenix is targeting working moms in a new campaign that includes a specially commissioned children's book about a "mother dragon" who learns to spread her wings.
August 10, 2018
Football is as popular a TV staple as ever, but the NFL fields so many shows that each needs some differentiation, and a reminder of when to actually tune in. New spots for three NFL properties do just that.
December 13, 2017
Twitter's latest ads move on from explaining what the service is and why you should use it, to targeting the rookie users--those who don't actually understand how it works.
September 12, 2016
Peer-to-peer payment service Venmo, which recently reached Urban Dictionary status as a verb, wants consumers to quit haggling over sharing a bill and "pony up." To that end, the PayPal-owned company is unveiling a quirky ad campaign that includes
August 05, 2016
During the Olympic broadcast tomorrow, Farmer's Insurance and RPA will debut another entry to its "We Know From Experience" campaign, and, along with it, a new kind of athlete --"Mer-Mutts."
June 20, 2016
In Nike's touching tribute to the Cleveland Cavaliers, following their victory in last night's NBA Finals, the team's fans are so shocked they really don't know how to react.
February 07, 2016
T-Mobile last week unveiled one of its Super Bowl ads, leaving the rest of its Super Bowl plans a mystery until tonight's kickoff in the hopes of generating some anticipation.