February 04, 2021
Bacardi has remade the Miami Sound Machine classic "Conga" with crowdsourced fan submissions for its latest integrated campaign, which includes a 30-second spot airing in the Super Bowl pre- and post-game.
February 25, 2020
Demand-side platform The Trade Desk, in breaking its first video ad campaign, gave creative agency BBH New York the difficult task of explaining programmatic advertising in plain English.
January 30, 2020
Hyundai-owned Genesis is taking on “old luxury” with a Super Bowl ad starring celebrity power couple Chrissy Teigen and John Legend, scoffing at stuffy symbols of excess, like pretentious, plastic-surgery-ridden rich people.
September 09, 2019
Sometimes, small successes feel like the biggest victories. Topgolf celebrates these everyday wins in its first integrated brand campaign, from creative agency of record Preacher.
August 03, 2018
Comedian and rapper Lil Dicky and SNL's Chris Redd recall "The Greatest Play Call Ever" in the latest star-studded spectacle for EA Sports "Madden NFL, " the game's first work out of Johannes Leonardo, which won the account earlier this year.
October 12, 2016
Longtime Sprite endorser LeBron James is making a softer, gentler pitch for the soda brand. "I never tell you to drink Sprite, even if I was in a commercial for Sprite, which I am," he says in a new ad. Instead, "I'd ask you."
August 15, 2016
Bud Light's socially progressive "Bud Light Party" campaign is tackling another hot-button issue: transgender rights. "Gender identity -- it's really a spectrum and we don't need these labels," Amy Schumer says in a new spot debuting today.
July 25, 2016
It's back-to-school campaign time already, and here comes James Harden in another funny Foot Locker spot. This time, he's listening to an inner voice that tells him how to be cool when faced with adoring fans.
July 15, 2016
Bribing ethics professors with smartphones, autotuning presentations and using noise-canceling headphones to ignore the rantings of new roommates are just a few of the ways Best Buy is encouraging shoppers to do college with comedian and actor Ada
June 01, 2016
Bud Light has partnered with Ellen DeGeneres to launch a new ad today in support of gay marriage. "Gay weddings, they are just like any wedding," Seth Rogen says in the spot, which shows a wedding between two males.
December 15, 2015
The 2016 Andy Awards has kicked off its call for entries with an ad of its own poking gentle fun at the industry by recreating some of its most prevalent cliches.
November 02, 2015
These days, there are several restaurants introducing an all day Breakfast. But the truth is Jack in the Box has been serving it all day for decades. In this campaign from David&Goliath, we learn the legendary tale of why.