August 01, 2017
MET-Rx, the nutritional supplement brand, persuaded NFL star player Leonard Fournette to melt down one of his many trophies in its latest campaign -- all for a good cause.
June 09, 2017
In this week's edition, McDonald's unusual recruitment play, the curious muse behind gorgeous cannabis packaging, CoverGirl gives consumers license to apply in public, Apple's "frightening" move for the WWDC and Samsung's one-billion color experim
August 17, 2016
August 16 was National Bratwurst Day, or, to some meat lovers, "Bratsgiving." Johnsonville honored the holiday this year by introducing a veritable patron saint of sausage fans, Carl, the Great Bratsgiver.
June 30, 2016
Hennessy is pushing its VSOP Privilege Cognac with an interactive campaign consisting of a website housing a stylish, cinematic film narrated by "Hamilton" star Leslie Odom Jr.
May 10, 2016
The Golden State Warriors' Steph Curry is all kinds of amazing on the basketball court, and today, he was officially named NBA MVP for the second season in a row -- after an unprecedented unanimous vote.
May 02, 2016
Today is Dwayne "The Rock" Johnson's birthday, and before his fans have had a chance to send him happy wishes, he's delivered a present to them, the "Rock Clock," a motivational alarm clock app designed to help them achieve their goals, with daily
April 19, 2016
Under Armour is engaging fans of Steph Curry during the NBA playoffs with a social campaign that involves releasing a new three second Curry video every time he makes a three pointer.
March 08, 2016
Through New Year's, we'll be counting down the best work of the year in TV/Film/Branded Content, Print/Outdoor/Design and Interactive/Integrated (IX) as our picks of the day.
February 25, 2016
As election fever heats up in the U.S., all eyes are on Hillary Clinton as a potential first female candidate. But a new campaign for the YMCA is more focused on a future woman leader, who's currently a one year-old baby.
October 14, 2015
"Back to the Future" fans will remember October 21, 2015 as the date that was "the future" in the classic '80s film. To mark the date, Toyota and agency Droga5 have reunited the film's two stars, Michael J.