Nike honors the 'real' magic of Black women's accomplishments
March 08, 2021
A new spot from Nike that debuted this weekend in time for International Women’s Day honors the seemingly “magical” accomplishments of Black women by highlighting that the successes are not magic at all—they’re the result of the “blood, sweat and
Kristen Bell and her CBD beauty brand are here to get you through the holidays
November 24, 2020
So who's looking forward to the holidays?
Nike: Mamba Better
August 24, 2020
Nike dropped a powerful new spot honoring the late Kobe Bryant last night, as it launches “Mamba Week” on what would have been the basketbal
Best of 2020 No. 2: Nike's rousing ad unites athletes unite across arenas, courts and fields
July 30, 2020
Through New Year's day, we are counting down the year's best brand ideas and campaigns.
Sprite: Dreams Realized
June 29, 2020
In an ad debuting during Sunday’s BET Awards, Sprite makes a blunt assessment of the American Dream: “It wasn’t made for everybody. It forgot about one very important detail: Black America.”
Wieden + Kennedy/Asiancy: Call it COVID-19
May 27, 2020
Throughout the course of the COVID-19 pandemic, reports of anti-Asian discrimination have
Kobe Bryant is 'forever' in Nike's Mamba tribute
February 24, 2020
There was an outpouring of love, grief and memories of Kobe Bryant and his daughter Gianna at the Staples Center in Los Angeles this morning.
How winning an Andy could rescue you from a miserable existence in the sewers
January 23, 2020
If this year's call for entries film for the Andy Awards is to be believed, winning one could elevate your career from the gutter to working for the most happening agency in town.
Old Spice: Office Visit
January 22, 2020
Procter & Gamble Co. is bringing back Isaiah Mustafa—a.k.a. the Man Your Man Could Smell Like—alongside his “son” as Old Spice celebrates the 10th anniversary of its iconic campaign with new TV, digital, social and event effort.
Nike: Joyride Campaign 2019
October 08, 2019
Nike is targeting a slightly different audience than usual in a series of social spots for its Joyride shoes, with actor Ilana Glazer ("Broad City") bringing some offbeat humor to the brand.
Nike highlights Megan Rapinoe in Women's World Cup victory spot
July 08, 2019
Nike was quick to jump in and celebrate with an inspirational ad about female empowerment following the U.S. women's team's 2-0 victory over the Netherlands yesterday.
Nike: Dream Further
June 03, 2019
In Nike’s latest inspiring spot marking the Women’s World Cup for soccer, a young player gets a taste of what it could be like to be a top female soccer star.
Nike: Tiger Woods Masters Win 2019
April 15, 2019
Nike, which has stuck by Tiger Woods through his playing highs and lows and off-course scandals, celebrated his big Masters win Sunday with a video that plays into the brand’s ongoing “Crazy Dreams” campaign.
Coca-Cola: Chase (Introducing Orange Vanilla Coke)
February 25, 2019
Coca-Cola is channeling a 1970s-era car-chase scene with its debut ad for Orange Vanilla Coke, the soda's first new flavor in 12 years.
Secret: I'd Rather Get Paid
November 27, 2018
Brands have been on the women’s empowerment bandwagon for years--or at least they say they are. But when it comes to putting their money where their press releases are, many fall short.
KFC: Dance is the hidden language of the stomach
November 12, 2018
The KFC colonel is having the time of his life.
Nike: Fastest Ever
September 17, 2018
Ahead of the Berlin Marathon this past weekend, Nike released the latest spot in its “Just Do It” series, a contemplative short film from Wieden & Kennedy featuring the steady patter of sneakers against pavement, as motivational affirmations s
Voice of Belief
August 27, 2018
Serena Williams is arguably the greatest tennis player of all time, man or woman--just ask 20-time Grand Sl
Sympathy Cards
August 24, 2018
The sympathy card is a token of a bygone era, when friends penned their condolences on thick, rough paper adorned with pastel flowers and sappy script. But thanks to Powerade, this lost art has returned, if only briefly.
RX Bar: No B.S. 2
August 08, 2018
Through New Year’s on Creativity, we’ll be counting down the best work and ideas of the year in various categories: TV/Film/Branded Content, Print/Out of Home/Design and Digital/Integrated.
What's for Dinner
August 06, 2018
Jason Alexander is the newest celebrity to hawk KFC. The "Seinfeld" star is promoting $20 Fill Up meals in sitcom-style "What's for Dinner?" ads breaking Monday.
Maya Moore Wings
May 23, 2018
WNBA star Maya Moore recreates Michael Jordan's classic "Wings" poster from 1989--which graced thousands
Welcome Back
April 05, 2018
Tiger Woods, hampered in recent years by injuries and scandal, returned to the Masters for the first time in three years Thursday, offering a glimmer of hope to the struggling golf industry that he once powered to new heights.
Air
February 12, 2018
A new Nike ad from Wieden & Kennedy creates drama out of a simple concept: air.
Red Sweater
January 27, 2018
After their Invisible Movie, where could Old Spice and Wieden & Kennedy go next? Well, how about an ad that airs on U.S.