December 03, 2020
Microsoft's holiday ad this year sees its protagonist experience a range of its offerings, from the Teams platform to Minecraft, Microsoft Flight Simulator and XBox games. However, the twist is, he isn't human, but a dog.
December 01, 2020
Despite the efforts of multiple advertisers to jolly us into the Christmas spirit in their holiday ads so far, the teenage protagonist in an ad by midwest retail chain Meijer just isn't feeling it in 2020. And maybe she speaks for many of us.
October 19, 2020
Although summer is now behind us, Mtn Dew is banking on the fact that we still need some ice cold refreshment in our lives with its first-ever single and a pair of new spots highlighting our suffering when we just can’t cool down.
June 30, 2020
Klarna, the Swedish fintech brand, is highlighting its Swedish origins in its first major U.S. brand campaign, a series of absurdist comedy-style spots from new agency Mirimar.
April 22, 2020
A bold new campaign for clothing retailer Duluth Trading Company celebrates the achievements of real-life, "wayforging" women.
January 02, 2020
There are plenty of options for insurance these days, and big campaigns spend years telling potential customers about all-in-one packages and one-stop shopping. But sometimes, the best results come from obsessive expertise.
December 19, 2019
Folgers Coffee’s new campaign is such a departure for the brand that it begs the question: Is this really from Folgers or is it a spoof?
November 07, 2019
We’re starting to see a trend—marketers are catching on the fact that when it comes to presents, the magic is not in what’s inside the box, but it’s the box itself!
October 03, 2019
"Period-proof" underwear brand Thinx is launching its first-ever TV campaign across the U.S. with a spot that imagines a world in which men have periods too.
July 16, 2019
Reebok is running full-steam ahead under new top marketer Matt Blonder, debuting the latest spot from its “Sport the Unexpected” campaign.
April 24, 2019
Thomas Twining stars in fresh ads for teas, taking credit for creating new blends being sold nearly 300 years after his death.
November 28, 2018
AT&T turns a feelgood basketball film into a creepy sci-fi thriller in an instant in its latest cinema ad.
August 29, 2018
While the message of Buffalo Wild Wings' newest campaign is far from new--it's a place to watch football--the wings, beer, sports chain is using a bit of a new approach to promote itself.
June 08, 2018
Ever since the John West "Bear Fight," bears have been a popular advertising trope, and PlayStation puts one into its latest ad, promoting its "Days of Play"
June 06, 2018
It's Global Running Day, so it's time to lace up and hit the pavement. Don't forget to stretch!
April 27, 2018
Since 2010, AT&T has pushed the dangers of texting while driving to the forefront with its emotionally charged "It Can Wait" campaign.
April 27, 2018
Since 2010, AT&T has pushed the dangers of texting while driving to the forefront with its emotionally charged "It Can Wait" campaign.
April 27, 2018
Since 2010, AT&T has pushed the dangers of texting while driving to the forefront with its emotionally charged "It Can Wait" campaign.
April 27, 2018
Since 2010, AT&T has pushed the dangers of texting while driving to the forefront with its emotionally charged "It Can Wait" campaign.
February 04, 2018
Last year, He-Man and Skeletor paid tribute to Patrick Swayze and Jennifer Grey's famous dance scene from "Dirty Dancing" in an
October 18, 2017
Even while he's sitting at the dinner table with this family, Will Ferrell is a deadbeat dad in this funny-sad campaign from Common Sense Media, created out of Goodby, Silverstein & Partners.
October 16, 2017
Cheech Marin, of "Cheech and Chong" fame, is the star of this year's video campaign for Pacific Standard Time, Los Angeles arts initiative backed by the J. Paul Getty Museum which this year is highlighting Latin American and Latino art.
September 19, 2017
A humorous new campaign for Timberland Pro workwear is based around the idea that work can be "uncomfortable," so you might as well wear comfortable gear.
September 08, 2017
Jeff Bridges takes a pioneering approach to travel in a new TV spot for Lyft, the first broadcast work by Wieden + Kennedy New York for the transportation company.
August 08, 2017
We think it's quite the tough job to promote cracker sandwiches -- you know, that snack that's likely to elicit grimaces when you find it in your lunchbox or trick-or-treat bag when you were really hoping for a candy bar.