Nike features pregnant and breastfeeding athletes in ad for new maternity line
March 15, 2021
Nike's new spot for new maternity line Nike (M) features pregnant and breastfeeding athletes, and it's markedly different from any ad you've seen from the brand before.
Nike honors the 'real' magic of Black women's accomplishments
March 08, 2021
A new spot from Nike that debuted this weekend in time for International Women’s Day honors the seemingly “magical” accomplishments of Black women by highlighting that the successes are not magic at all—they’re the result of the “blood, sweat and
Ford: Builders
January 19, 2021
Ford Motor Co. today will begin running new 30- and 60-second ads that stress unity following riots this month at the U.S. Capitol that left 5 dead.
Ford: Raised by Goats
January 11, 2021
To showcase the rugged Ford Bronco Sport to the public for the first time, the Detroit-area auto manufacturer has enlisted Wieden+Kennedy New York to create a debut ad campaign that emphasizes the 4x4 SUV’s ruggedness and distinguishes it from the
Coors Light's sad snowman brings classic rock cheer to a grueling 2020
December 09, 2020
Typically around this time, we’re used to seeing ads filled with whimsical creatures like cheerfully plump and spherical
Honda gets rugged in new brand campaign
November 25, 2020
Honda highlights the not-so-obvious capabilities of its SUV and truck lineup in a new brand marketing campaign.
Xbox: Power Your Dreams
October 13, 2020
Microsoft Xbox takes viewers on a wild ride alongside actor Daniel Kaluuya in a fantastical trailer promoting the launch of its Series X and Series S next-gen consoles.
Venus and Serena Williams elevate tennis—and each other—in Nike's latest ad
August 31, 2020
The U.S. Open kicks off today, with Venus and Serena Williams both competing and the latter making a bid for her 24th Grand Slam singles title. To mark it, Nike this weekend released a highly emotional spot featuring the two sisters.
Nike: Mamba Better
August 24, 2020
Nike dropped a powerful new spot honoring the late Kobe Bryant last night, as it launches “Mamba Week” on what would have been the basketbal
Nike: Never Too Far Down
May 26, 2020
Nike looks back on elite athletes’ lowest of lows to remind us not to lose hope during what feels like these darkest of times.
Snickers: Fix the World
January 29, 2020
After a decade of a “You’re Not You When You’re Hungry” messages, Snickers has decided it's not mere individuals who need the candy bar. It's the entire world.
Topgolf: Go Out Swinging
September 09, 2019
Sometimes, small successes feel like the biggest victories. Topgolf celebrates these everyday wins in its first integrated brand campaign, from creative agency of record Preacher.
Nissan: World of Distraction
July 24, 2019
Digital devices’ command over our lives has become a theme of late in advertising, with marketers reminding us that it’s important
(Bald) actor Michael Kelly resents people with hair in Supercuts' brand campaign
July 09, 2019
Actor Michael Kelly, best known for playing Doug Stamper, the cold and calculating chief of staff from "House of Cards," brings his serious thespian chops to a new role: spokesperson for Supercuts.
Alma Har'el: Free the Work
June 25, 2019
Alma Har’el, the driving force behind Free the Bid, the groundbreaking initiative that encouraged companies to provide more opportunities for women directors in commercials, is ex
Nike: Fastest Ever
September 17, 2018
Ahead of the Berlin Marathon this past weekend, Nike released the latest spot in its “Just Do It” series, a contemplative short film from Wieden & Kennedy featuring the steady patter of sneakers against pavement, as motivational affirmations s
Play It Like You Own It
July 13, 2018
For hundreds of years, kids played sports without painted lines, trimmed fields or standardized equipment. Games were about play, not work or scholarships or careers.
Chain Reaction
July 11, 2018
Reese Witherspoon sets off a female "chain reaction" in a new spot created to mark a partnership between AT&T and Witherspoon's "Hello Sunshine" media company to launch a video on demand channel.
Corazon - Give Your Heart
June 18, 2018
Montefiore Health System's short film "Corazón," a 48-minute film about organ donation for by John X Hannes USA, is the winner of this year's Health and Wellness Grand Prix at the Cannes Lions International Festival of Creativity,
Some Kind of Power: Movie
May 30, 2018
An elderly bodega owner imagines his own life as a super-talented soccer player in epic Hollywood movie style, in Powerade's World Cup ad.
Maya Moore Wings
May 23, 2018
WNBA star Maya Moore recreates Michael Jordan's classic "Wings" poster from 1989--which graced thousands
Only Slightly Exaggerated
March 13, 2018
Giant leaping rabbits, a wizard who drops nature bombs from the sky and a gargantuan cycling caterpillar are among the denizens of this film's fantasyland, seemingly pulled straight from the vault of Japanese animation genius Hayao Miyazaki.
Choose Go
March 01, 2018
The world stops turning on its axis in Nike's latest spot, promoting its Epic React Flyknit shoe--and Nike runners are the ones to step in and help.
Air
February 12, 2018
A new Nike ad from Wieden & Kennedy creates drama out of a simple concept: air.