An Omnichannel approach for Walmart’s Back to School shopping event
March 30, 2021
Behind Black Friday and Cyber Monday, Walmart sees the bulk of its annual revenue from one of the biggest shopping events of the year: Back to School.
Build a Bigger Table
March 26, 2021
In today’s crowded and self-serving tequila market, how is it possible to differentiate your brand from the pack, shine with standout spirits, and make an impact upon launch?
Rubius therapeutics intranet case study
March 01, 2021
Rubius Therapeutics is a biopharmaceutical company pioneering a new era of cellular medicines.
United We Move
September 11, 2020
When COVID-19 hit the country in March, everything from schools and restaurants to arenas and gyms had to shut down.
Russell Athletic: Settle your score campaign
July 09, 2020
Skipping the pro endorsement deals, Russell Athletic partnered with six high school teams that lost the state championship by a touchdown or less for a season-long campaign to stare down and overcome that loss.
Dairy Queen: The Singles Blizzard
July 09, 2020
For the first time ever, there are more singles than married couples in the U.S. And with reshaping gender roles and marriage being pushed until later in life, singles don’t hide their status, they proudly fly solo.
Vizio: Beautifully simple
May 28, 2020
Vizio has partnered with Envoy over the past 7 years to help transform their brand, digital presence and products. When we first started working with Vizio, they were thought of as a quality but budget TV.
Kit Kat: Take a Break from the Routine
April 23, 2020
Kit Kat’s tagline “Have a break, have a Kit Kat” is widely known, but not in Peru, where it has not appeared in mass media. In the beginning of 2018, Kit Kat was one of the least known brands in the Nestlé portfolio in Peru.
Hershey: The Oh Henry! 4:25 Bar
April 23, 2020
Oh Henry! is the #1 chocolate bar in Canada for satisfying hunger, but millennials are still more likely to think of the Snickers brand competitor when they get hungry. In fact, the majority of Oh Henry! consumers are 45 and older.
Hulu: The Shape of History
April 23, 2020
As Season 3 of Hulu’s hit show “The Handmaid’s Tale” approached, the platform wanted a campaign that would deliver increased viewership and subscriptions.
Spotify: Wrapped
April 23, 2020
Spotify’s annual brand campaign “Wrapped” is a global initiative celebrating each listener’s year of music streaming. UM was tasked with finding a local, relevant and effective way to raise awareness of the campaign in Asia.
IKEA: ThisAbles
April 23, 2020
IKEA’s mission is to “create a better everyday life for the many people,” and in 2019, the company realized it could use technology to deliver on this promise to the 1 in 10 people in Israel living with disabilities who struggle with using traditi
Johnson & Johnson: 5B
April 23, 2020
As a longtime champion of nurses, Johnson & Johnson engaged UM’s content unit, UM Studios, to create a piece of premium content that would break stereotypical representations of nursing in the media, spark a cultural dialogue and live in non-t
Public Works: You Will Die
January 07, 2020
Public Works gallery’s You Will Die is exhibition featuring the work of extreme metal artists who explore various facets of human terror.
Procter & Gamble: Out of the box
December 04, 2019
Millennials are averse to feeling boxed in by traditional media and messaging, especially when it comes to shopping. They’re used to shopping for almost everything on their phone—except for household essentials.
Brown-Forman: Bonjour peacock
December 04, 2019
As Brown-Forman’s proud agency partner for over 3 years, we’ve helped bring over 13 of their brands to life across retail and digital. Recently, we had the chance to focus on a vibrant, colorful brand of Brown-Forman's—Chambord Liqueur.
Daisy: Squeeze today
December 04, 2019
When Daisy® introduced sour cream in a squeeze bottle, it was a category game-changer—an innovation worthy of an integrated campaign as big and bold as the product itself.
Fisher: Live life unshelled
December 04, 2019
Based on the nation’s culinary wave and the changing landscape of recipe consumption via bite-sized content, we knew consumers were hungry for more recipe inspiration.
Avocados from Mexico: SXSW
December 03, 2019
South by Southwest (SXSW), the apex music, film, and art festival in Austin Texas, can either be a marketer’s dream or its worse nightmare.
McDonald's: Brand virtual reality sports activation
December 03, 2019
In this award winning activation, McDonald’s tapped a team of all-stars including NEXT/NOW to create a brand virtual reality sports experience for
Louis XIII Cognac: “One Note Prelude”
November 27, 2019
Pandora: Sounds Like You
November 26, 2019
Taking place in New York’s Lower East side, this year’s Pandora 5th annual “Sounds Like You” concert treated listeners to an unforgettable free music event with
Allstate: In High Gear
November 26, 2019
NEXT/NOW created a bespoke event VR application that allowed riders to select one of two more classic motorcycle routes in the country: the infamous Pacific Coast Highway and the scenic Needles highway through South Dakota.