March 30, 2021
Burger King is appealing to basketball fans in Spain by turning a court in video game NBA 2K21 into a "menu" where they can score to win free food items.
February 19, 2021
To honor Black History Month, the talents of Goodby Silverstein & Partners’ Black employee resource group BLK are seeking to capture the diverse Black experience in the form of an Instagram and Facebook Stories game.
December 16, 2020
Energy drinks are usually cited as the beverage of choice for a typical gamer. But just as often, a refreshing beer fuels long hours of raiding.
December 09, 2020
Relaunching as a true crime network, Oxygen needed to capture the attention of fans on social who can’t get enough of this type of programming — the audience that loves to follow crime stories and play “armchair detective” along the way.
November 19, 2020
This Thanksgiving might be a little lonelier than past years. Many people plan on staying home to keep their loved ones safe as coronavirus cases once again spike across the country.
Best of 2020 No. 28: At Hellmann’s ‘Animal Crossing’ island, players donate spoiled turnips to fund meals in real life
August 14, 2020
From today through Jan. 1, Ad Age will be counting down the best brand ideas and campaigns of 2020.
July 24, 2020
For office workers, pandemic lockdown has become an endless grind of back-to-back teleconference calls and streamed meetings. Now that everyone understands basic Zoom etiquette, there aren’t even bathroom faux pas to break up the monotony.
March 12, 2020
Reporters Without Borders has turned to Minecraft in its fight against cyber censorship, in a campaign for World Day Against Cyber Censorship (Mar. 12).
January 23, 2020
A new campaign for the International Red Cross infiltrates “Fortnite” to get gamers to “save” lives instead of take them in order to collect points.
September 26, 2019
The Brady Center to Prevent Gun Violence is behind the creation of a satirical video game in which players are U.S. representatives trying to avoid pressure from the gun lobby.
September 10, 2019
On Creativity through Jan. 1, we’ll be revisiting some of the brand ideas and campaigns that made 2019—and the last decade. Check back on AdAge.com in the new year for the full lists.
March 15, 2019
Financial regulations in America are skewed toward those who have money to lend, rather than those who need to borrow it. This imbalance lets unscrupulous lenders gouge customers who have no other options for access to cash.
January 04, 2019
Though Americans may not like to admit it, the U.S. Army’s iconic Uncle Sam “I Want You” recruitment posters from World War I weren’t an original idea.
June 20, 2018
The Season 2 finale of HBO's existential tech-western "Westworld" airs this weekend, but Season 3 probably won't drop until 2020, so fans may be forgiven if they're already beginning to experience withdrawal symptoms.
June 14, 2018
Ever since video games first hit the scene, designers have introduced new methods to control them. The keyboard, the joystick, the mouse, then the console controller, dance platforms and the advent of gyroscopic controls built into smartphones.
April 03, 2018
Not every hero gets top billing, or even a real name. In a new spot for the Marvel Strike Force mobile game, a S.H.I.E.L.D. medic seizes his moment in the spotlight, only to get tripped up by his lack of plot armor.
September 21, 2017
Through New Year's, we'll be counting down the best work of the year in TV/Film/Branded Content, Print/Outdoor/Design and Interactive/Integrated (IX) as our picks of the day.