April 01, 2021
It's often hard to find the time to learn a language (even in lockdown, as many people promised they would do last year, and then failed.) But now, language learning app Duolingo is helping people to learn some new phrases in a place where they mi
March 11, 2021
Women’s sneaker sales grew more than 80% in the last year on eBay, but the category of “female sneakerheads” has long been underserved by marketers, according to a new campaign from eBay.
January 22, 2021
A new concept from Dutch vegetable brand HAK tries to tackle that age-old issue of how to get your kids to eat more vegetables with some visual cues.
December 15, 2020
Ugly Christmas sweaters have become a regular holiday tradition, but in the age of COVID they take on a new role—as a safety device.
December 10, 2020
While 2020 can be defined by its many tragedies, we can also look back on the year as a prolific period of creativity, with agencies and brands conceiving new ways of working and creatives pursuing their passions and conceiving inventive messages
December 02, 2020
Sesame Street cereals with letter and number shapes are the latest “what took them so long?” products set to hit shelves. The line from General Mills comes as cereal sales have risen sharply during the pandemic.
November 18, 2020
The pandemic has inspired brands to come up with a slew of innovative products: Dos Equis’ six-foot-long cooler, Bu
November 09, 2020
This Thanksgiving will likely look different due to the pandemic, but hopefully there will still be plenty of food to induce holiday food comas.
October 21, 2020
In the world of feminine products, a number of eco-friendly options have cropped up in recent years. So what can a brand do to distinguish itself beyond packaging and the typical messages? Try snacks.
October 16, 2020
Mucinex, the Reckitt Benckiser cough and cold brand, is leaning into our corona-struck times by launching a range of clothing for when you're feeling rough.
October 12, 2020
Budweiser is the NBA's official sponsor in Brazil, and to get fans excited for last night's finals it created a special product—not for the fans, but for their pets.
October 08, 2020
In a politically fraught landscape, Biden-Harris-branded tie-dyed t-shirts might be the feel-good merchandise voters are craving.
September 30, 2020
A new campaign from Sweden encourages what would normally be regarded as "douche bag" behavior on public transport: taking up seats with bags. But these days, it's all for social distancing purposes.