December 04, 2018
Testicular Cancer New Zealand came up with a fun PR stunt recently to encourage men to check themselves for signs of cancer -- a "machine" that both saves their embarrassment at being examined by a doctor and teaches them how to do it themselves.
September 18, 2018
Breastfeeding moms dance around dairy cows in a barn in a hilarious new campaign for Elvie Breast Pump, a silent, wire-free breast pump that’s aimed at revolutionizing the experience of pumping milk for women.
July 11, 2018
They say 40 is the new 30, but creaking bones and aching joints betray that lie. Without the bloom of youth, the body needs some help: diet, exercise, vitamins and supplements.
May 08, 2018
Specsavers' latest ad from Australia not only follows the optician brand's long-running theme of someone gettings things horribly wrong because they can't see properly--it actually tests your vision as you watch.
April 18, 2018
Spotify only just launched in Israel last month, and one advertiser took advantage of its debut to get its message across to a young target audience: listening to loud music can make you deaf.
December 12, 2017
Technology may not be able to cure all kids' disease, but medical organizations are making great strides in using it to make the experience of illness more bearable for them.In the past couple of years examples have included the Pediatric Brain Tu
November 20, 2017
In Dublin, Ireland, an outdoor campaign for cancer charity the Marie Keating Foundation is grabbing pedestrians' attention with a "coughing billboard."
November 06, 2017
Casey House, Canada's first stand-alone hospital for people living with HIV/AIDS, is highlighting the stigma still experienced by sufferers by opening a pop-up restaurant in Toronto.
November 03, 2017
A poignant new film for the Alzheimer's Association pays tribute to actor Gene Wilder (who died from the disease last year) playing Willy Wonka in "Wily Wonka and the Chocolate Factory" and singing the 1971 movie's iconic song, "Pure Imagination,"
October 03, 2017
U.K. optical care brand Optrex opted for a futuristic approach in its new ad for eye spray, enlisting director Owen Harris, who has helmed episodes of cult Netflix show "Black Mirror" to illustrate the dangers of "screen eyes."
September 26, 2017
Imaginary, animated friends help to ease the fears and struggles of children battling the disease in a new campaign by the Pediatric Brain Tumor Foundation.
August 14, 2017
A new range of condoms being handed out in Milwaukee sets out to target young people with some hilarious names and packaging that teenagers themselves helped create and design.
June 16, 2017
Julie Walters, the Oscar-nominated actress and much-loved British celebrity (who U.S. audiences and young viewers might best know as Mrs. Weasley from the Harry Potter films), takes center stage in a new ad from U.K.
June 07, 2017
In China, Nike has been giving out free packs of bandages with purchases of gear for young athletes. The bandages tell kids it's OK to play hard, get hurt and get back out there. And that's a message for overprotective parents, too.
June 06, 2017
Dignity Health, the fifth largest hospital system in the U.S., marked National Nurses Week by getting a Nashville-based musical influencer to serenade its nurses with a song composed of heartfelt thank-you messages from patients and employees.
May 30, 2017
A new campaign from U.K. cancer support charity Macmillan makes the point that life still carries on and can be joyful, even with the difficulties that a cancer diagnosis can bring.
April 20, 2017
Singing breasts with mouths instead of nipples raise awareness of breast cancer in a bizarre, but definitely memorable, campaign by Argentina's Breast Cancer Help Movement (MACMA).