September 25, 2019
New Zealand beer brand Steinlager is supporting the country's national team, the All Blacks, at the Rugby World Cup with a pop-up launderette that invites fans to turn their clothes black.
August 20, 2019
With the Rugby World Cup set to kick off in Japan next month, U.K. broadcaster ITV pays homage to traditional Japanese anime in a fun promo for its coverage of the tournament.
April 04, 2016
In this year's TV spot promoting HSBC's sponsorship of the Hong Kong Rugby Sevens, animated versions of the players descend from the sky onto Hong Kong to the rap soundtrack of Chris Classic's "Beast."
September 09, 2015
Londoners yesterday might have noticed an unusual boat on the River Thames, featuring a massive mural of burly rugby players that gradually "ripped" to reveal their torsos.
September 09, 2015
England rugby players become gentle giants in this beautifully animated -- and surprisingly touching -- spot for mobile brand O2, marking its official sponsorship of the Rugby World Cup.
September 08, 2015
Sports stars in fashion ads usually look suave and smooth, somewhat different from their look as they come off the field. These ads from British retailer House of Fraser's in-house menswear brand Howick do something different.
April 28, 2015
Rugby players often lose their teeth, but those casualties actually led to this totally absurd, but useful idea from Ogilvy Argentina, for Argentinian beer brand Salta.
February 10, 2015
As rugby fever heats up in the U.K. ahead of England's hosting of the Rugby World Cup, this spot for U.K. mobile provider 02 promotes its sponsorship of the England team.
November 05, 2014
With England set to host the Rugby World Cup next year, expect to see plenty of ads that celebrate size and strength, and feature big, burly players covered in mud.
March 11, 2014
Saatchi & Saatchi London attempts to capture the carnival atmosphere of Hong Kong's Rugby Sevens tournament in this global spot promoting HSBC's sponsorship of the iconic sporting event.