January 30, 2020
Reese’s Take 5, a lesser-known candy bar stuffed with five ingredients, is about to get its 30 seconds of fame in a Super Bowl commercial stuffed with idioms.
February 08, 2016
In this Super Bowl 50 commercial starring Arnold Schwarzenegger, the former governor of California takes on assorted foes in a grand hotel lobby that suddenly turns into a war zone.
February 08, 2016
In case you don't have time for a more thorough assessment of this year's Super Bowl ads, comed
February 07, 2016
Advil plans to air its first Super Bowl commercial in more than a decade.
February 07, 2016
Aside from everyone else, it seems like this guy was clearly not having fun at the Super Bowl.
February 07, 2016
Dollar Shave Club's Super Bowl spot features a filthy, talking "dirtbag" razor, who surprises a guy in the shower -- as well as his wife, who's seriously unimpressed.
February 07, 2016
Last year, toenail fungus medication Jublia put a helmet on a toe for the Super Bowl, and this year the brand introduced another silly scenario s
February 07, 2016
T-Mobile last week unveiled one of its Super Bowl ads, leaving the rest of its Super Bowl plans a mystery until tonight's kickoff in the hopes of generating some anticipation.
February 07, 2016
Toyota's Super Bowl spot for the Prius was a hilarious romp of a car chase centered around four bungling bank robbers who end up (unexpectedly) with a Prius as their getaway vehicle.
February 07, 2016
Laundry detergent brand Persil went very simple for its big game ad out of TBWA/Chiat/Day, which featured a guy in a tux pimping the benefits of the detergent over leading brands.
February 07, 2016
Coke tonight used the year's biggest marketing stage to advertise its smallest product -- with some help from a couple of Marvel superheroes.
February 07, 2016
Taco Bell's Super Bowl ad launches its new Quesalupa, a quesadilla-chalupa hybrid, with the news that it's going to be bigger than everything....including man-buns, drones, Tinder, hoverboards and even football.
February 07, 2016
New York Giants player Odell Beckham Jr. and model Emily Ratajkowski play wedding guests in Buick's Super Bowl spot, promoting its 2016 Buick Cascada.
February 07, 2016
Proving that dogs are always a winner, whatever your brand, the winner in the last-ever Doritos 'Crash the Super Bowl' contest is a sweetly funny tale of a bunch of pups who are desperate to get their paws on some Doritos.
February 07, 2016
For Super Bowl 50, Nestle's Butterfinger and agency Santo attempted to go "bolder than bolder than bolder than bold" by placing its $5 million bet on a bullrider riding a bull who jumps out of a plane while eating the candy bar -- only to be later
February 07, 2016
Fiat Chrysler Automobiles tonight dedicated two 60-second Super Bowl ads to its surging Jeep brand. The ads kick off a yearlong campaign celebrating the vehicle's 75th anniversary, which is poised to get significant marketing support.
February 07, 2016
http://adage.com/article/special-report-super-bowl/fiat-chrysler-jeep-super-bowl/302580/ Fiat Chrysler Automobil
February 07, 2016
In Bai's Super Bowl 50 ad, a white stallion pulls some pretty slick equine dance moves, thanks to an unlikely horse whisperer who looks more gangsta than animal trainer.
February 07, 2016
Sir Anthony Hopkins is the pitchman for this year's Super Bowl spot by TurboTax -- but he's definitely not selling us anything.
February 07, 2016
Earlier, Amazon teased its Super Bowl ad with a spot starring Alec Baldwin and NFL vet Dan Marino using the company's internet-connected
February 05, 2016
Quicken Loans aired a spot in the first-half of the game promoting its new Rocket Loans, a completely online mortgage service.
February 05, 2016
Schick had a late entry into the Super Bowl to back an improvement to its Hydro 5 razors, moving plans for a new global campaign up a week after the Edgewell Personal Care Co. brand confirmed the buy with CBS.
February 05, 2016
Here's the Super Bowl 30-second version of Shock Top's big game ad.
February 05, 2016
Budweiser is coming back with another brash Super Bowl ad that celebrates its bigness. But instead of taking a shot at craft brewers, like it did last year, the King of Beers is taking a little dig at imported brews.
February 04, 2016
Coca-Cola is moving away from its high-minded "Open Happiness" campaign, which took on issues including cyber bullying, to focus more on marketing its product attributes. Is pro-social marketing on the wane?