October 17, 2019
Earlier this year, Burger King announced it was sponsoring Stevenage, a tiny, little-known soccer club in England (it's part of League Two, the fourth and lowest division of the English Football League). But while Stevenage, a postwar-constructed
June 14, 2018
Ever since video games first hit the scene, designers have introduced new methods to control them. The keyboard, the joystick, the mouse, then the console controller, dance platforms and the advent of gyroscopic controls built into smartphones.
November 01, 2016
The tagline for Ubisoft's new European campaign for its "Just Dance" video game is "You never know someone until you dance with them." That's borne out in a series of fun ads in which we hear the inner voices of incredulous onlookers as unlikely g
September 17, 2015
EA Sports launches this year's version of its FIFA soccer game with a glorious romp of a spot that sets the "beautiful game" of soccer to a soaring operatic soundtrack.
July 28, 2015
Former California governor Arnold Schwarzenegger strips down to reprise his iconic role as The Terminator in an ad replicating a classic scene from the popular movie franchise, for videogame publisher 2K games' WWE.
May 29, 2015
Football's international governing body FIFA is arguably at its worst moment in history as several of its top officials face corruption charges, potentially
March 31, 2015
For EA's Battlefield Hardline, FCB San Francisco put the player in the heart of a bank heist in a first-of-its-kind 360 degree interactive trailer. battlefield.com/360