The 100 project is a charitable project conceived by Poke London, designed to nurture creative talent. By auctioning artworks online, Poke aims to fund 100 young people from London's East End through a semester at art school The Princes' Drawing School. 52 artists, photographers, illustrators and creators around the world have submitted their work, and one item a week is put up for auction.

The project came about after Poke received £100 seed funding to do something to make its area of London unique, and came up with the idea during a Poke Hack day.