Target : 12 Days of Christmas Billboards (3)
Times Square gets an updated version of the Twelve Days of Christmas, courtesy of Target and Mother New York.
Published On
Nov 09, 2009

Editor's Pick
Mother New York returns to New York's Times Square with another billboard spectacular for Target. Earlier this year the agency worked with the retailer to create Times Square ads that would be upcycled into Anna Sui bags. This time, it recasts the characters of the famous holiday tune The Twelve Days of Christmas into modern, metropolitan roles.
Credits
- Date
- Nov 10, 2009
- Client :
- Target
- Client :
- Target
- Brand :
- Target
- Brand :
- Target
- Agency :
- Mother-New York
- Agency :
- Mother-New York
- Photographer :
- Lacey
- Photographer :
- Lacey
- Set Designer :
- Jerry Schwartz
- Set Designer :
- Jerry Schwartz
- Fashion Stylist :
- Sean Spellman
- Fashion Stylist :
- Sean Spellman
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Project Type