Hola Mexico Festival : Adios Cliches - Mostacho
More than mariachi.
Published On
May 31, 2012
Editor's Pick
For the Hola Mexico Film Festival, Alma introduces the "Adios Cliches" campaign, to show that Mexican film is about more than wrestling, tacos and mariachi bands.
Directed by Jorge Colon at Letca, the campaign includes a teaserand a film, as well as a digital component, an iPhone appthat invites you to add a Mexican mustache to your own face.
Credits
- Date
- Jun 01, 2012
- Brand :
- Hola Mexico Festival
- Client :
- Hola Mexico Festival
- Agency :
- Alma
- Chief Creative Officer :
- Luis Miguel Messianu
- Senior Vice President, Executive Creative :
- Diego Yurkievich
- Vice President, Group Creative Director :
- Hernan Cerdeiro
- Art Director :
- Hernan Pettinaroli
- Copywriter :
- Julian Milanesi
- Interactive Director :
- Luz Maria Velez
- Digital Team :
- Julian Milanesi
- Digital Team :
- Hernan Pettinaroli
- Digital Team :
- David Alvarez
- Digital Team :
- Francisco Sanchez
- Digital Team :
- Edward Senf
- Social Media Brigade :
- Jacob Bacallao
- Social Media Brigade :
- Larry Gordon
- Social Media Brigade :
- Silvina Jover
- Social Media Brigade :
- Beatriz Torres
- Social Media Brigade :
- Paola Plaza
- Production Director :
- Diego Colombo
- Production House :
- Letca Films
- Director :
- Jorge Colon
- Post Production :
- Cut Club
- Post Production :
- Moving Forward Studios
- Post Production :
- IndieHouse
- Sound Design :
- Personal Music
- App Developer :
- Breinmassel Buenos Aires
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Project Type