Ever wondered what some of adland's biggest names would look like with makeup on? Adobe and Goodby show you, via "Welcome to Cannes," a print ad campaign set to be displayed at the entrance to the Palais in Cannes, where 12,000 delegates will enter to attend events, talks and seminars next week.
The ads take a cue from "The New Creative," a campaign from Adobe that displayed artists' work on their faces via projection. This time, the industry's most respected professionals like JWT's Jeff Benjamin, Pereira & O'Dell's PJ Pereira, and Goodby's Eric Kallman were partnered with an artist to conjure up a design to reflect their most famous ad campaigns. Then, the designs were projected onto their faces.
For example, Mr. Benjamin's face featurers the Burger King "Subservient Chicken," while Mr. Kallman's shows Old Spice, Skittles and Pizza Hut.