Captain Ahab is Back, And He's Still Hunting for the Audi

Venables Bell & Partners Returns With 'Moby Dick' Reimagined

Published On
Aug 13, 2013

Editor's Pick

Early last year, Venables Bell & Partners introduced us to Audi's version of Moby Dick's "Captain Ahab," who embarked on a long hunt for the whale after it took a bite out of leg and destroyed his ship. The whale, however, was replaced by the Audi Quattro.

Now, the hunt continues with "Ahab Redux," a decidedly funnier spot (the drawn out "Quattroooo" at the end is definitely giggle-worthy) that follows a similar tack. This time, the tormented tow truck driver is convinced that the Audi Quattro is "still out there," and is flabbergasted when it rushes past him, just out of his reach. Tom and Charlie Guard, aka The Guard Brothers, direct out of Smuggler.

Credits

Date
Aug 13, 2013
Brand:
Audi
Client:
Audi
Agency:
Venables Bell & Partners-San Francisco
Director:
Tom Guard
Director:
Charlie Guard
Executive Creative Director:
Paul Venables
Executive Creative Director:
Will McGinness
Creative Director:
Erich Pfeifer
Creative Director:
Tyler Hampton
Art Director:
Matt Miller
Copywriter:
Matt Keats
Director, Integrated Production:
Craig Allen
Agency Producer:
Mandi Holdorf
Production Company:
Smuggler
Director, Photography:
Peter Simonite
Executive Producer:
Patrick Milling Smith
Executive Producer:
Brian Carmody
Executive Producer:
Lisa Rich
Executive Producer:
Allison Kunzman
Producer:
Alexandra Lisee
Editing Company:
Rock Paper Scissors
Editor:
Ted Guard
Sound Design:
Therapy
Sound Designer:
Eddie Kim
Music:
Human
Mix:
John at Play Sound
Visual Effects:
The Mill
Visual Effects:
Anastasia Von Rahl

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Project Type