Watch This Sexy, Parkour-Inspired Ad for the H&M x Alexander Wang Collection
Hot Models Get Competitive in an Industrial Basement
Published On
Oct 23, 2014
Editor's Pick
Fashion aficionados have been waiting eagerly for H&M's H&M x Alexander Wang Collection and this promo for it does not disappoint. Filmed in a labyrinthine underground-meets-outdoor space in London, it's an edgy, high-energy spot featuring top models Joan Smalls and Isabeli Fontana warming up before some competitive dodgeball and parkour. It was directed by London collective Tell No One (aka Luke White and Remi Weekes) and created by H&M Redroom with VFX from MPC. The original music is by DJ Diplo. The collection will be in-store Nov. 6.
Credits
- Date
- Oct 23, 2014
- Brand:
- H&M
- Client:
- H&M
- Visual Effects:
- MPC-LA
- Producer:
- Anna Granditsky
- Post Supervisor:
- Anna Olsson
- Creative Director:
- Donald Schneider
- Director:
- Tell No One
- Visual Effects Producer:
- Lisa Vaughan
- Visual Effects Supervisor:
- Iain Murray
- Grade:
- MPC
- Colorist:
- Richard Fearon
- Agency:
- H&M Redroom
- Production Company:
- Good Egg
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