AmtrakConnect : Free WiFi

WiFi with a local twist.

Published On
Nov 10, 2011

Editor's Pick

To promote Amtrak rolling out free WiFi on its trains, Arnold DC integrated the WiFi symbol into artwork specific to the locale each route line in this campaign; whether the wing of an owl for The Vermonter, or a lighthouse's rays for The Carolinian. Posters, banners and other signage went up in Amtrak stations along the East Coast early November.


Credits

Date
Nov 10, 2011
Brand:
AmtrakConnect
Client:
AmtrakConnect
Agency:
Arnold Worldwide-D.C.
Chief Creative Officer:
Woody Kay
Creative Director:
Mick Sutter
Associate Creative Director:
Bill Cutter
Senior Art Director:
Kelly Cooper
Copywriter:
Carly Shearer
Illustrator:
Andrew Bannecker
Art Buyer:
Kathy McMann
Print Producer:
Margie Radovsky
Print Producer:
Michael Greene
Management Supervisor:
Meredith Harding

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Project Type