Caribou Coffee : Amy's Blend

Honorable women's brew.

Published On
Oct 31, 2012

Editor's Pick

To highlight Breast Cancer Awareness month, Caribou Coffee and Colle+McVoy recently created this new packaging for Amy's Blend, a special roast dedicated to a former roastmaster Amy Erickson who lost her life to breast cancer, as well as other women who have struggled with the disease. One side of the package's label features Amy's name, but flip it over and you can personalize and dedicate it to your own loved one.

Credits

Date
Oct 31, 2012
Agency:
Colle & McVoy-Minneapolis
Brand:
Caribou Coffee
Client:
Caribou Coffee

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Project Type