Show Your Support for the Clippers on Social Media

Tumblr Changes Your Facebook and Twitter Profile To Reversed NBA Jersey

Published On
Apr 30, 2014

Editor's Pick

Social media users now have a quick way to show their support for the L.A. Clippers and stand up to racism, thanks to digital agency AnalogFolk London. In homage to the Clippers wearing jerseys inside-out on Sunday to hide the team's logo, the London agency (whose CEO, Bill Brock, and associate creative director Seth Jones are huge basketball fans) has created a tumblr showing reversed images of NBA team jerseys.

NBA fans can click to change their Facebook or Twitter cover photo to that of their favorite team, reversed -- although we can't quite see why other fans should feel the need to hide their own teams' logos, since the Clippers' move was to show their discomfort wearing their name with pride, given owner Donald Sterling's racist remarks.

Meanwhile, the Clippers have launched their own silent campaign in the wake of Mr. Sterling's lifetime ban and $2.5 million fine for making racist remarks.

Credits

Date
Apr 30, 2014
Agency:
AnalogFolk-London
Creative:
Seth Jones
Designer:
Ben Howarth

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Industry
Project Type