A Family of Dancing Aprons Stars in Ikea's Latest Australian Spot
More Cute Puppetry From Blinkink and The Monkeys
By
Alexandra Jardine
Published On
May 11, 2017
Editor's Pick
Ikea Australia delighted us back in March with its spot featuring a couple of adorable sheepskin rugs living as man and wife, with a puppy step-stool.
Now it adds another commercial to the feelgood campaign, this time featuring a family of dancing aprons. Parent and child versions of "Gudlok" aprons, from Ikea, prepare a meal in their Ikea kitchen, dancing around joyously as they demonstrate such items as storage jars, pots and pans and plates.
Like the sheepskin spot, the new ad is by The Monkeys, Sydney and was directed by Blinkink puppeteers Jonny and Will. It continues the brand's "Best Day Is Every Day" campaign that encourages consumers to see the joy in what's right in front of them.
Credits
- Date
- May 11, 2017
- Brand :
- IKEA Australia
- Client :
- IKEA Australia
- Agency :
- The Monkeys
- Executive Creative Director :
- Scott Nowell
- Senior Creative :
- Barb Humphries
- Senior Creative :
- Tim Pashen
- Senior Creative :
- James Harvey
- Creative Team :
- Katyana O'Neill
- Creative Team :
- Renee Bryant
- Group Content Director :
- Humphrey Taylor
- Senior Content Director :
- Kelly Howard
- Senior Content Manager :
- Lauren Shelley
- Planning Director :
- Michael Hogg
- Creative Planner :
- Charlotte Marshall
- Head of TV :
- Thea Carone
- Senior Producer :
- Penny Brown
- Voiceover :
- Lena Endre
- Media Agency :
- Match
- Production Company :
- Blinkink
- Production Company :
- Finch
- Director :
- Jonny & Will
- Executive Producer :
- Bart Yates
- Executive Producer :
- Corey Esse
- Producer :
- Kev Harwood
- Line Producer :
- Marge McInnes
- Production Manager :
- Daisy Bray
- Storyboard Artist :
- Jamie Coe
- Model Maker :
- Alexander Berchert
- Puppeteer :
- Alexander Berchert
- Set Design :
- Arthur De Borman
- Layout Design :
- Arthur De Borman
- Director, Photography :
- Lachlan Milne
- Puppeteer :
- Jonny & Will
- National Marketing Manager :
- Kristin Bengtsson
- National External Communications :
- Peter Moore
- Media Manager :
- Peter Moore
- Edit House :
- The Editors
- Senior Producer :
- Daniel Fry
- Editor :
- Ryan Boucher
- Visual Effects :
- Finch Post
- Visual Effects Producer :
- Hazel Gibson
- Visual Effects Head of Production :
- Andy Timms
- On-Set Visual Effects Supervisor :
- Quade Biddle
- Visual Effects Artist :
- Jonte Wendt
- Grade :
- Tristan La Fontaine
- Sound House :
- Song Zu
- Sound Designer :
- Abby Sie
- Music Composition :
- Ramesh Sathiah
- Executive Producer :
- Katrina Aquilia
- Music Licensing :
- Level Two
- Track :
- Boyfriend by Confidence Man
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