InPes : Attraction
An anime attraction
Published On
Jan 13, 2011
Editor's Pick
DDB Paris and Unit9 teamed on Attraction, billed as the world's first interactive anime.
The film, created on behalf of the French Minstry of Health as an anti-smoking effort, follows the story of three Tokyo kids. Unit9 worked with renowned anime director Koji Morimoto, Anrick Bregman and Studio 4�C on the project, which uses webcam motion tracking and integration with Facebook to deliver an interactive experience.
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Credits
- Date
- Jan 14, 2011
- Brand :
- InPes
- Client :
- InPes
- Agency :
- DDB-Paris
- Executive Creative Director :
- Alexandre Herve
- Creative Director :
- Siavosh Zabeti
- Creative Director :
- Alexander Kalchev
- Copywriter :
- Alexander Kalchev
- Copywriter :
- Siavosh Zabeti
- Art Director :
- Alexander Kalchev
- Art Director :
- Siavosh Zabeti
- Integrated Producer :
- Guillaume Cossou
- Interactive Production Company :
- Unit9
- Interactive Director :
- Anrick Bregman
- Interactive Director :
- Takayoshi Kishimoto
- Technical Director :
- Yates Buckley
- Lead Developer :
- David Hartono
- Additional Sound Design :
- Steve Nolan
- Executive Producer :
- Piero Frescobaldi
- Producer :
- Sam Becker
- Producer :
- Roxanne Nazrudeen
- Animation Production :
- Studio 4C
- Director :
- Koji Morimoto
- Executive Producer :
- Eiko Tanaka
- Key Animation :
- Atsuko Fukushima
- Colour Design :
- Yuko Nojiri
- Ink and Paint :
- Yu Sato
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