Chipotle Back to the Start Wins Film/Branded Entertainment Grand Prix

Do-over.

Published On
Aug 31, 2011

Editor's Pick

A stop-motion animation commissioned by Chipotle out of CAA Marketing, directed by Johnny Kelly, shows the benefits of sustainable farming. In it, a farmer grows his farm into an industrial animal factory until he realizes the benefits of sustainable farming -- and turns it back. The film has a specially commissioned track -- Coldplay's "The Scientist" sung by Willie Nelson that is also being sold on iTunes. All proceeds go to the Chipotle Cultivation Foundation.

 

Credits

Date
Aug 31, 2011
Client:
Chipotle
Client:
Chipotle
Agency:
CAA Marketing
Director, Photography:
Matthew Day
Camera Assistant:
Max Halstead
Electrician:
Aldo Camilleri
Production Designer:
Graham Staughton
Art Department:
Gordon Allen
Art Department:
Joe Kirton
Art Department:
Ben Cte
Puppet Production:
Artem
Puppet Wrangler:
Joe James
Rigger:
Gary Faulkner
Set Animator:
Matthew Cooper
Character Animator:
Gary Cureton
Director and Design:
Johnny Kelly
Production:
Nexus
Producer:
Liz Chan
Production Manager:
Claire Thompson
Production Manager:
Alistair Pratten
Executive Producer:
Cedric Gairard
Executive Producer:
Chris O'Reilly
Executive Producer:
Charlotte Bavasso
Compositing:
Alasdair Brotherston
Compositing:
John Taylor
Additional Compositing:
Sonia Lev
3D Real-Time Capture:
Mark Davies
3D Real-Time Capture:
Wayne Kresil
3D Animation:
Christian Johnson
Music:
Willie Nelson
Foley Artist:
Sue Harding
Sound Design:
Barnaby Templer
Sound Mix:
JM Finch
Agency:
Observatory

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Project Type