Life Technologies : The Ballad of Tech Support

A big thank you.

Published On
Nov 19, 2012

Editor's Pick

Wooshii created this video for scientific company Life Technologies, and calls it "a big thank you note to all the everyday heroes of science". The song and animation are accompanied by lyrics taken directly from email and phone conversations to their tech support team. While questions like "What exactly are exosomes?" and "What's the sex of testicular DNA?" are obviously aimed at a niche audience, the approach is refreshing for the science category.