Qualcomm : Best Bus Stop Ever
Bored?
Published On
Feb 21, 2013
Editor's Pick
A simple poster on a bus stop makes all the difference in this stunt from Denizen Company for Qualcomm. The poster features a URL with different tag lines, like "In a hurry?", "Seen it all?", and "Bored?" If you were, in fact, bored, then you could head over to the site on your mobile phone and be rewarded with a surprise -- which included a surprise Lamborghini pickup, a bunch of clowns or a sled.
It's cute, and seems to have taken a page from TNT's amazing "Push to Add Drama" stunt in Belgium and the Netherlands, where people pushed a button in the middle of a town square and had crazy things straight from TV tropes happen to them.
Credits
- Date
- Feb 22, 2013
- Brand :
- Qualcomm
- Client :
- Qualcomm
- Agency :
- Denizen Company
- Producer :
- Cathleen Fitzgerald
- Director, Photography :
- Abe Martinez
- Editor :
- Tim Dennesen
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Project Type