Audi : Bose

Size doesn't matter.

Published On
Jul 18, 2011

Editor's Pick

Small packs a punch in these cinema spots for the Audi A1 out of BBH London. The agency, which created a long and complicated spot for the automaker at Le Mans, is back, this time for something short and sweet. Using a graphic-heavy style, the spots are five "condensed commercials," analogous to the car itself, which has all the trappings of larger cars in a small, manageable package.