Boston Pizza made tiny cute patio chairs to go with your pizza saver

Miniature models were 3D printed by agency John St. to look like real seats

Published On
Jul 24, 2018

Editor's Pick

The latest fun idea from Boston Pizza -- the Canadian brand that brought you a pizza box that turns into a table to eat off in bed -- will please anyone who ever had a doll's house or Sylvanian families.

Agency John St. has created miniature patio chairs to go with the pizza saver "tables" that come in the brand's takeout boxes. The chairs, designed to be precise, scaled-down replicas of actual patio chairs, were specially 3D printed using food-safe materials.

"As long as I can remember, people have said those delivery pizza savers look like little patio tables," explains Paul Little, creative director at John St. "As soon as we had the idea to make the little chairs to go with them, we knew we had something great. It just makes everyone happy. And that's what sitting on a Boston Pizza patio in summer is all about."

A limited run of the chairs has been created and will be delivered with takeout orders from select Boston Pizza locations. We're betting they'll be popular.

Credits

Date
Jul 24, 2018
Copywriter:
Ryan Kukec
3D Printing:
3D Phaktory
Photography Production:
Gas Company
Account Supervisor:
Emily Farncomb
Account Director:
Caitlin Bourada
Team Lead:
Ryan OHagan
Producer:
Erin Feldman
Head of Integrated Production:
Aimee DeParolis
Executive Director:
Cas Binnington
Art Director:
Caroline Friesen
Copywriter:
Robbie Percy
Creative Director:
Paul Little
Chief Creative Officer:
Angus Tucker
Sr. Marketing Director:
Adrian Fuoco
Marking Manager:
Caley French
Assistant Marketing Manager:
Kayla Burchell
Agency:
John St.
Brand:
Boston Pizza

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