Sound Advice Project : Bracelet
Parents can record a short message to their child on the teen anti-drug non-profit's site. The sound file is then visualized as
Published On
Mar 11, 2009
Editor's Pick
Parents can record a short message to their child on the teen anti-drug non-profit's site. The sound file is then visualized as a sound wave, which is then translated into a 3D bracelet for the child. The agency drew from research that found kids whose parents talk to them about drugs are
up to 50% less likely to use. Do you think the effort will work with teens? Share your thoughts on Rate the Ad.
up to 50% less likely to use. Do you think the effort will work with teens? Share your thoughts on Rate the Ad.
Credits
- Date
- Mar 12, 2009
- Client :
- Sound Advice Project
- Agency :
- Ground Zero-Los Angeles
- Executive Creative Director :
- Curt Detweiler
- Copywriter/Art Director :
- Mike Bokman
- Copywriter/Art Director :
- Dan McCormack
- Copywriter/Art Director :
- Emily McDowell
- Copywriter/Art Director :
- Shannon Tham
- Copywriter/Art Director :
- Jason Rappaport
- Producer :
- Marni Kinrys
- Site Programmer :
- Sean Omlor
- Flash Animator :
- Jonathan Deiss
- Brand :
- Sound Advice Project
Need a credit fix? Contact the Creativity Editors
Project Type
Tags