HSBC : Brand Values

It's about more than the bottom line.

Published On
Aug 26, 2009

Editor's Pick

Yes, but will the bank give him a break if he defaults on his boat loan because he had to let those fish go?

Credits

Date
Aug 27, 2009
Brand :
HSBC
Client :
HSBC
Agency :
JWT-London
Executive Creative Director :
Russell Ramsey
Creative Director :
Axel Chaldecott
Art Director :
Mark Norcutt
Copywriter :
Laurence Quinn
Agency Producer :
Doug Wade
Sound Design :
750 MPH
Production Company :
Academy Films
Director :
Frederic Planchon
Editorial Company :
The Assembly Rooms
Editor :
Sam Rice Edwards

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Project Type