Tate : This is Britain
British art, old versus new
Published On
Mar 15, 2011
Editor's Pick
Fallon's new outdoor campaign for the Tate Britain gallery juxtaposes the classical with the contemporary.
Over the strapline 'This is Britain', the posters place historical masterpieces next to modern works of art on similar themes; for example, Damien Hirst's pickled sheep next to a Holman Hunt painting of sheep frolicking in the countryside.
All feature British art from 1500 to the present day, highlighting the BP British Art Displays at Tate Britain.
Credits
- Date
- Mar 16, 2011
- Brand :
- Tate
- Client :
- Tate
- Agency :
- Fallon
- Creative Director :
- Cosmo Campbell
- Creative Director :
- Dean Lee
- Digital Creative Director :
- Josh Fehr
- Art Director :
- Murray Falconer
- Copywriter :
- Jessica Schnurr
- Designer :
- Ellie Moon
- Junior Designer :
- Yuan You
- Producer :
- Erica Jonsson
- Producer :
- Kimberly Holden
- Flash Development :
- Plus K Studios
- HTML Developer :
- Justin MacLeod
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Industry
Project Type