Budweiser's Emotional Super Bowl Tale is #8 in Our Best of Film
Jan 30, 2013
Anomaly and RSA director Jake Scott premiere another AB-InBev spot, for Budweiser -- an emotionally laden tale of a Clydesdale owner and his horse that, combined with the Stevie Knicks soundtracks, is sure to make you reach for tissues during the big game. The advertiser is breaking from tradition by releasing two spots early this year: it released its effort for Beck's Sapphire yesterday.
The brewer is supporting the ad with a Twitter promotion that asks fans to name the baby Clydesdale featured in the spot.