Prestone : Bug Wash
Cleaning the green splatter of bug guts from your windshield generally doesn't qualify as an entertaining experiencebut that might change after playing McCann Erickson/Detroit's "Buzz Kill," an online game
Published On
May 23, 2006
Editor's Pick
Cleaning the green splatter of bug guts from your windshield generally doesn't qualify as an entertaining experiencebut that might change after playing McCann Erickson/Detroit's "Buzz Kill," an online game promoting Prestone's Bug Wash windshield washer fluid. Players fire streams of the powerful cleanser at a high-speed barrage of oncoming ladybugs, mosquitoes and bees in an effort to keep their windshield clean of unpleasant gunk. Your reward? A downloadable coupon for the purchase of your very own bottle of Bug Wash.
Credits
- Date
- May 23, 2006
- Agency :
- McCann Erickson-Detroit
- Animation :
- Ivan Safrin
- Animation :
- Adam Saltsman
- Producer :
- Stacey Gizinski
- Creative Director :
- Mark Reichard
- Creative Director :
- Tom Parr
- Chief Creative Officer :
- Dave Moore
- Client :
- Prestone
- Brand :
- Prestone
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Project Type