A Gym Becomes a Haven for Transgender Community in Google Business Ad
Spot for Google My Business Was Created for LGBT Pride Month
Jun 16, 2015
This documentary-style spot from Google tells the story of how an unassuming Kansas City gym became the gathering place for a growing transgender community.
The ad, by Venables Bell & Partners, was created in honor of LGBT Pride Month and promotes Google's Google My Business service. It includes interviews with Hailee Bland Walsh, the owner of CityGym, as well as Jake, a gym-goer who has transitioned from female to male and is just one of a growing group who has found the gym to be "safe and inclusive." Uber Content's Eliot Rausch directed.