A Gym Becomes a Haven for Transgender Community in Google Business Ad

Spot for Google My Business Was Created for LGBT Pride Month

Published On
Jun 16, 2015

Editor's Pick

This documentary-style spot from Google tells the story of how an unassuming Kansas City gym became the gathering place for a growing transgender community.

The ad, by Venables Bell & Partners, was created in honor of LGBT Pride Month and promotes Google's Google My Business service. It includes interviews with Hailee Bland Walsh, the owner of CityGym, as well as Jake, a gym-goer who has transitioned from female to male and is just one of a growing group who has found the gym to be "safe and inclusive." Uber Content's Eliot Rausch directed.


Jun 16, 2015
Agency :
Venables Bell & Partners-San Francisco
Chairperson :
Paul Venables
Executive Creative Director :
Will McGinness
Creative Director :
Lee Einhorn
Art Director :
Avery Oldfield
Copywriter :
Adam Wolinsky
Director, Integrated Production :
Craig Allen
Agency Producer :
Amy Gatzert
Production Company :
Uber Content
Director :
Eliot Rausch
Director, Photography :
Chayse Irvin
Executive Producer :
Preston Lee
Producer :
Micki Poklar
Editing Company :
Editor :
Kevin Bagley
Sound Design :
740 Sound
Sound Designer :
Rommel Molina
Music :
Songs for FIlm and TV
Mix :
Visual Effects :
Visual Effects Producer :
Zoe Zaitzeff
Business Lead :
Colleen McGee
Account Director :
Robert Woods
Account Supervisor :
Brenda Pyles
Account Manager :
Ariel Rosen

Need a credit fix? Contact the Creativity Editors

Project Type