Burger King frontman The King has some new duds--and they look a lot like those of KFC's Colonel Sanders. In a new spot from the fast feeder promoting BKs updated chicken sandwich, the brand's infamous non-speaking spokesperson has ditched his royal garb for a white suit and bolo tie--appearing as if he's stepping into the role of yet again another version of the every-changing Colonel Sanders.
The spot, created out of Mullen Lowe, even goes so far as to dub the new King the "K.F.G."--which stands for the king of flame grilling. Yet the latest Colonel, he is not. That honor goes to Robocop, who appears in new ads from Wieden & Kennedy Portland.