Buzzman's latest campaign for France playfully welcomes customers back (while poking fun at them)
Jun 10, 2021
Burger King is welcoming customers back to indoor dining in its French and Belgian restaurants with a playful spot that claims it missed even their bad habits.
These include; kids throwing food, indecisive ordering, trying to pay with a bunch of small change, lousy parking or (in perhaps the most grievous example) hogging the Wi-Fi for hours on your laptop while picking your nose.
The ad, by Buzzman, was directed by Cloe Bailly of Caviar. It's running on TV and social media, alongside a scratchcard contest in which customers can win gifts such as a scooter or a trip or a free Whopper by ordering on the chain's mobile app.